COMMUNICATION SCIENCE MASTER’S PROGRAMME

1. THIS IS OUR MISSION |

| Mission: PREPARE COMMUNICATION PROFESSIONALS FOR THE FUTURE ORGANIZATION DESIGN TECHNOLOGY Strategic AND hands-on Academic rigor AND practical relevance Societal challenges AND organizational issues Design AND technology AND organization |

| A MASTER PROGRAMME COMPARED TO A BACHELOR PROGRAMME More complex problems Reflection on theories and science Developing new knowledge Advanced academic skills Therefore: a core, four specializations, and electives |

2. THIS IS THE CORE |

| CORE: THREE COURSES & A THESIS ESSENTIALS IN COMMUNICATION SCIENCE RESEARCH TOPICS SOCIETAL CHALLENGES MASTER THESIS IN COMMUNICATION SCIENCE |

3. THIS IS SPECIAL |

| SPECIALIAZATONS: FOUR TRACKS ORGANIZATIONAL COMMUNICATION & REPUTATION TECHNOLOGY & COMMUNICATION MARKETING COMMUNICATION & DESIGN (+ IDE) DIGITAL MARKETING COMMUNICATION (+ BA) |

COMMUNICATION AND ORGANIZATION SJ: Idem ORGANIZATION IS COMMUNICATING

| COMMUNICATION AND ORGANIZATION Focus How does work work? Career [start] Communication department Consultant to organizations Entrepreneur Career [5-10 years] Project manager Sustainability specialist General manager SJ: Idem ORGANIZATION IS COMMUNICATING |

COMMUNICATION AND TECHNOLOGY COMMUNICATION AND TECHNOLOGY TEAM UP |

| | COMMUNICATION AND TECHNOLOGY COMMUNICATION AND TECHNOLOGY TEAM UP Focus Interaction between people and technologies Career [start] Designer Writer Project consultant Product specialist Career [5-10 years] Owner design company Trainer skills IT manager COMMUNICATION AND TECHNOLOGY TEAM UP | |

COMMUNICATION AND DESIGN DESIGN COMMUNICATES |

| | COMMUNICATION AND DESIGN DESIGN COMMUNICATES Focus Sensitivity towards senses Career [start] Service consultant Marketing employee Designer assistant Career [5-10 years] Brand manager Designer Marketing manager DESIGN COMMUNICATES | |

COMMUNICATION AND DIGITAL MEDIA COMMUNICATION MEDIATES |

| | COMMUNICATION AND DIGITAL MEDIA COMMUNICATION MEDIATES Focus The digital society Career [start] Junior marketeer Trainer Content assistant Career [5-10 years] Data specialist Content manager Online brand manager COMMUNICATION MEDIATES | |

4. THESE ARE THE COURSES |

| ORGANIZATIONAL Networked Business Communication Public Affairs Work and Technology Reputation Management Vision, Strategy and Leadership Trust and Risk TECHNOLOGY Human-Centred Design User Support (2x) Work and Technology Social Implications of the Internet Innovative Digital Public Services DESIGN Advertising and Consumer Psychology Design and Behaviour Change Human-Centred design Reputation Management Design and Service Experience (2x) DIGITAL E-Strategizing Advertising and Consumer Psychology (2x) Advanced Big Data Analytics Advanced Topics in Digital Marketing Trust and Risk |

| ORGANIZATIONAL – TECHNOLOGY – DESIGN - DIGITAL √ Networked Business Communication √ Public Affairs √ Vision, Strategy and Leadership √ User Support √ Social Implications of the Internet √ Innovative Digital Public Services √ √ Work and Technology √ √ Reputation Management √ √ Trust and Risk √ √ Human-Centred Design √ √ Advertising and Consumer Psychology √ √ √ √ Internship √ Design and Behaviour Change √ Design and Service Experience √ E-Strategizing √ Advanced Big Data Analytics √ Advanced Topics in Digital Marketing |

5. THIS IS THE OVERVIEW |

| BASIC OUTLINE (WITHOUT INTERNSHIP) Essentials in Communication Science Societal Challenges Block 1A Block 1B SEMESTER 1 Research Topics SEMESTER 2 Block 2A Block 2B Graduation Project CS -Master Thesis- Graduation Project CS -Master Thesis- Elective/Specialization Course Elective/Specialization Course Elective/Specialization Course Elective/Specialization Course |

| BASIC OUTLINE (WITH INTERNSHIP) Essentials in Communication Science Societal Challenges Block 1A Block 1B SEMESTER 1 Research Topics SEMESTER 2 Block 2A Block 2B Graduation Project CS -Master Thesis- Graduation Project CS -Master Thesis- Elective/Specialization Course Elective/Specialization Course Internship |

UTWENTE.NL/MASTER/COM https://www.utwente.nl/en/education/master/ programmes/communication-studies

| The master programme COM is a one year studyprogramme (60EC) It has been designed so that the student is personally responsible for his/her own course of study and academic progress Within the masterprogramme students are given freedom to make choices, so the master programme is not the same programme for all the students of Communication Studies After completing successfully the master programme you may call yourself → Master of Science (MSc) |

Research oriented 60 EC programme, subsequent to the bachelor Communication Science or pre-master Communication Studies Full-time programme  No part-time enrolment..! Four specializations to start in each semester: Organizational Communication & Reputation Technology and Communication Marketing Communication & Design Digital Marketing Communication |

Master programme (2018-2019) For all (4) specializations the study programme looks as follows: Compulsary courses (3 courses of each 5 EC = 15 EC) Elective or specialization courses (20 EC) ⇒ two elective courses (10 EC) must be selected within the chosen specialization. The remaining 10 EC can be filled by elective courses from either the chosen specialization or other specializations or an internship Masterthesis (25 EC) It is possible to take more than 35 EC for courses |

Master Thesis (25 EC) You can start with the master thesis if you have completed successfully the Essentials course, Societal Challenges course and Research Topics course so you have completed successfully your coursework in terms of studyload of (at least) 15 EC out of 35 EC for courses |

| Starting with the master Communication Studies (Sept. ‘18) Because of the so called “harde knip” you only can be admitted to the master at the moment you have completed your bachelor programme COM or pre-master programme COM completely! Before starting in the masterprogramme you have to fill in the “registration form master” (18/19) you can find on our master website: https://www.utwente.nl/en/com/ Programme guide master 18/19 also available on the master website. |

| Pre-masters starting with the master in September…… Your enrolment will switch from a pre-master enrolment with a payment per EC to a master enrolment with payment of tuition fees. What does this mean? In Studielink you have to apply for enrolment for the master COM and arrange the payment of tuition fees When you have passed your last course for the PM ⇒ contact the study adviser ⇒ Admission Statement ⇒ Student Services As soon as you have signed the authorisation form you will be enrolled in the master |

| Bachelor students starting with the master in September…… What does this mean? In Studielink you have to make a request for enrolment for the master COM and arrange the payment of tuition fees; 2. Read the e-mail you will receive after your request and log in to Osiris; Answer the questions in Osiris to complete your request for enrolment in the master |

QUESTIONS?