Media Pack clydeoutside.com

Clyde Outside magazine The Clyde Outside is the student magazine of Glasgow Clyde College. Our website offers news, original features, opinions and sport. We have an established audience of 1.7K people.

Award-winning team Our team is formed of the students who were winners and runner-ups in four categories of the Scottish Student Journalists Awards 2018: Runner-up for Best Student Publication, Runner-up for Best Student Website, Valentina Servera shortlisted for Best Student Journalist, Sara Lovallo and David King winners of the Calum McDonald Memorial Award for Excellence in Journalism.

The website audience Our typical reader is a young person, currently studying in Glasgow, with a strong interest in entertainment and who is ready to get involved with social issues. They are someone who likes being in the know and who receives the news through their social media feed or from newspaper app notifications (likely Sky News and the BBC).

The website analytics Between January and June 2018 we have registered an average of over 1.7K views per month. Our reach tripled from the previous six months. Compared to the period between July and December 2017, our total views tripled, just like our monthly and daily views average.

The Pattern - Print magazine The Clyde Outside produces a yearly magazine in collaboration with the Paisley Daily Express. The Pattern won Best Student Publication of the Year at the SSJA 2018. The magazine covers Paisley and the surrounding areas of Renfrewshire.

The Pattern target audience Our typical reader is a mother in her 40s. She works part time in customer service and stays home in the weekends. She has two kids: a 19-year-old girl who goes to university and a 11-year-old boy in high school. Her husband is a blue-collar worker in his late 40s. Our readers are interested in local events, new clubs and restaurants, dancing classes, gardening and social activities. They are artsy people, interested in music and paintings, as well as festivals and theatre.

Distribution Paisley Daily Express data The Pattern is distributed with the Paisley Daily Express as an insert to the newspaper. It is also independently distributed in colleges and local venues in Paisley. Paisley Daily Express data Average circulation per day: 4,500 Reader’s age: 25+ The Daily Express is currently one of the most successful regional daily publications in the UK with one of the lowest YoY circulation decrease.

Social Media We have quickly expanded our social media reach and currently we count over 1K followers on Facebook. On Instagram our average post receives 100 views and we have approximately 200 followers on Twitter. @clydeoutside

Facebook Following: over 1K people Post reach: 1,580 – up 1.8K% from Aug18 to Sept18 Post engagements: over 700 – up 73.6K from Aug18 to Sept18 People reached: over 1.5K Average single post reach: 400+ people

Advertising opportunities How you can advertise with us: Website Print Advertorials Social Media Newsletter

website print Banner: £25/week Full-page: £100 Side ad 10x10cm: £5/week Side ad 5x5cm: £3/week Sponsor: £45/week and £90/month Homepage takeover: £60/day Full-page: £100 Junior full-page: £80 Half-page: £50 Junior half-page: £40 1/3 page: £30 1/4 page: £20 Square 10x10cm: £15 Square 5x5cm: £10

Facebook Newsletter Post: £10 Banner: £20 Sponsor: £40/week Takeover: £50/day Banner: £20 Advertorial: £30 Column 15x7cm: £5 Square 10x10cm: £7 Square 5x5cm: £3

Advertorials Indicative Price Guide Review: £20 Want us to write about your product? Get in touch and send us a sample of your product to review! There’s plenty of content that you can sponsor, get in touch to agree on prices. Review: £20 Promotional article: £20 Sponsored article: £15 Sponsored podcast: £15 Sponsored video: £15 Sponsored column: £40

competitions Are you interested in sponsoring a competition? We don’t ask you to pay anything to us, just cover the cost of the competition itself! What do we gain? An increase in our audience engagement. What do you gain? Lots of people learning about your brand!

contacts Sara Lovallo – Editor-in-chief Ryan Grant – Head of marketing & advertising Tasha Hall – Deputy of advertising Send an email to: clydeoutsidemagazine@outlook.com Just put ‘advertising’ in the subject and we’ll make sure your email gets to our department head.