Strategic Plan 2012 ~ 2018
Mission Statement The Islands of Beaufort will be recognized as a premier, unique, high quality gated community that provides a quiet sanctuary for the neighbors who enjoy the best of Lowcountry living. This is accomplished by: attracting a diverse demographic; the consistent delivery of financial stability; promoting brand awareness; and maintaining a natural and pristine environment.
Core Values Integrity – we choose to do the right thing, and we can be counted on to do what we say Honesty – we are honest and expect the same in kind High ethical standards – we will always strive to maintain the highest moral principles and values Excellence – our neighborhood distinguishes itself by its pride of ownership and support of each other Teamwork – we work together as a team to make our neighborhood a better place to live Community minded – we support the greater Beaufort community by participating in community events and initiatives Social commitment – we are committed to volunteering and lending a helping hand
SWOT Analysis Strengths Our ARB maintains high home standards Fiscally sound - stable and relatively low association dues Waterfront community Heavily wooded and beautifully landscaped grounds Immediate access to multiple activities Our ARB maintains high home standards Variety of home sites and vistas Gated community; a secure and tranquil atmosphere Located in Beaufort’s city limits (city services) Within minutes of Beaufort Memorial Hospital and other medical services Close to shopping, restaurants, and supermarkets Centrally located between Savannah and Charleston
SWOT Analysis Weaknesses affords no water view Clubhouse: affords no water view is too small for a fully developed community has limited parking Boat Access is non-existent for greater community Limited Advertising Budget compared to some competitors Public School Zone needs improvement Lack of Signage to the community limits awareness IOB Roads & Some Sidewalks in need of attention Roads & Mobile Home Parks leading to community are less than desirable Fencing is not Completed at IOB’s adjoining land boundaries
SWOT Analysis Opportunities Clubhouse - Improve and possibly expand the clubhouse and requisite parking Fitness Center - Expand and improve fitness center Fencing - Improve security and disrupt deer trails by adding fencing Marketing - Continue marketing initiatives Charity - Continue to support and sponsor community and charitable causes Mink Point Boulevard - Pursue improvements to Mink Point Blvd
SWOT Analysis Threats Economic Conditions - continuing to keep property values low Low Lot Prices - driving more speculation than is healthy Foreclosures and Short Sales - lowering home values Financial Resources - competing communities have significantly more resources than the IOB
Strategic Goals Maintain a Strong Financial Position Market the Community to attract Future Development Improve, Renovate, Expand and Maintain Amenities Maintain a Private Upscale Community with a Natural Environment Promote a Close Neighborly Community thriving on Volunteerism, Social Commitment and Teamwork
Strategic Goal: Maintain A Strong Financial Position a strong financial position requires investment. Adequate funding for Annual Operating Expenses Insurance, employees, clubhouse maintenance, committee operating expenses, etc. Continued investment in the Budget Contingency Reserve Fund for unexpected expenses Storm Damage repair, Excessive downed tree removal Investment in Replacement Reserves to address the repair and replacement of existing capital assets Resurfacing of streets, bridge repair, clubhouse renovations Investment in Capital Improvements Reserve to adequately fund new capital infrastructure projects Basketball Court Improvement, Community Dock Lighting Continued diligence in Revenue Collections
Strategic Goal: Market the Community to Attract Future Owners … the viability of our community depends on individuals deciding to live and build in IOB. In order to ensure future community viability, we must invest time and resources in the following levers: Continue partnering with the greater Beaufort County Realtor community Consider funding a promotional IOB video Invest in national and local advertising venues Target market segment advertising
Strategic Goal: Improve, Innovate, Expand and Maintain Amenities … In order to look to the future and build what is necessary to accommodate an increased population, the following investments should be considered: Plan for possible need to expand the Clubhouse Plan to potentially enlarge or add another Swimming Pool Plan for potential need to expand the Fitness Center Plan for resurfacing and/or expanding the Tennis Courts Plan for improving the Community Docks Plan to upgrade the Clubhouse Sound System
Strategic Goal: Maintain a Private Upscale Community with a Natural Environment ARB Committee - Maintain strong Architectural Review Process G & L Committee – Beautify community landscapes Environment - Ensure tidal marsh integrity via sound environmental stewardship Security - Ensure the community’s security through proper gate maintenance, security procedures, and additional land boundary fencing
Strategic Goal: Promote a Close Neighborly Community Thriving on Volunteerism, Social Commitment, and Teamwork …the present social structure is a true asset to the community Promote volunteer committees to foster a sense of friendship, teamwork, cooperation and community spirit Continue to control our cost of operations via volunteer committees Direct select social activities toward providing community support to others in need in the Beaufort area Recognize IOB residents who have a strong sense of community
TACTICAL INITIATIVES SUPPORTING STRATEGIC GOALS
TACTICAL INITIATIVE: FINANCIAL Replacement Reserves – Monitor funding to adequately fund the maintenance and replacement of the IOB infrastructure for the long term. Capital Improvements Fund - Establish a new fund in 2014 to manage spending on new improvements. Operations Budget – Ensure that the Budget Contingency Reserves are at least 20% of the Operations Budget. The Replacement Reserve Study will be evaluated annually and a new study will be conducted periodically.
TACTICAL INITIATIVE: FINANCIAL Delinquent Assessment Collections - Will continue to aggressively pursue as outlined in the Association rules. Periodically provide more definition and guidelines for the Operations Budget, Budget Contingency Reserve Fund, Replacement Reserves, and Capital Improvements Fund. A Deer Island Budget Contingency Reserve Fund will be established in 2014.
TACTICAL INITIATIVE: MARKETING Consider Hosting the Beaufort Homes for the Holidays 2016-2018 Consider setting up open house events to invite the general public into our community Consider upgrading signage @ Mink Point Boulevard & Parris Island Gateway Consider buying billboard signage Consider increasing national and local advertising focus and funding Pursue production of promotional IOB video Pursue the development of a promotional package for prospective IOB buyers
TACTICAL INITIATIVE: AMENITIES Install lighting and fans on de la Gaye dock Establish a Capital Improvements fund for future improvements and expansions. Plan for a Conference Room for the Clubhouse Consider creating a Master Plan to enlarge the existing facilities should the need arise. Consider expanding or upgrading the basketball & tennis courts. Consider fencing the remaining boundaries of our community that adjoin neighboring properties.
TACTICAL INITIATIVE: Environment Replace poorly installed sidewalks Plant additional live oaks as older trees die off Establish plan to install fencing along property lines Take action to improve Mink Point Boulevard Establish a disaster recovery plan Treat bridges per the updated replacement study Install speed tables on Islands Ave and De La Gaye Seal our streets to prolong their lifespans
TACTICAL INITIATIVE: Community Participate in the City of Beaufort’s Neighborhood Association Maintain membership in the Marsh Association Raise money for charities by hosting an annual event Host social events such as the progressive dinner and dinner for the annual meeting Rally community in support of resurfacing Mink Point Boulevard
2012 COMPLETED TASKS
2012 Accomplishments Secured trademark for the name “Islands of Beaufort” Installed locks and signs at the tennis courts to reduce vandalism Hosted a wine auction; donated proceeds to local charities Revised and updated the rules for trash disposal Refurbished front gate pavers Initiated Board discussions and outline of a strategic plan
2012 Accomplishments Financial receivables were reduced to lowest level in years Joined the Marsh Association and signed hold harmless agreement to allow for road clearance in event of storm Installed shade area at the clubhouse pool Periodic updates circulated to homeowners Upgraded the security cameras at the front gate Hosted the Beaufort Homes for the Holidays Tour
2012 Accomplishments Installed sod in areas where sidewalks were eroding Attended Beaufort City neighborhood association meetings Repainted the interior of the clubhouse, installed new door hardware and front door
2013 COMPLETED TASKS
2013 Completed Tasks Clubhouse Renovation Revised and published Association Rules and Regulations Completed first draft of the strategic plan Established a Capital Improvements Reserve fund for 2014. Completed trademarks for tagline and logo Painted Front Gates and Fences and repaired kiosk Completed engineering study of bridges for necessary repairs Reviewed and evaluated the Reserve Study and determined a minimal assessment adjustment Sold leads to realtors from www.privatecommunities.com to offset costs
2014 COMPLETED TASKS
2014 TACTICAL GOALS Treat both bridges (2Q14) Seal asphalt roads per schedule (3Q14) Replace or repair sidewalks and curbs as required (3Q14) Install speed tables in strategic locations (3Q14) Powerwash Clubhouse and paint the porches (2Q14) Evaluate insurance coverage and make necessary changes (1Q14) Upgrade the main entry gate operators (2Q14) Establish the Deer Island Reserve Fund (1Q14) Establish the Capital Improvement Fund (1Q14) Continue to pursue the paving of Mink Point Blvd (1Q14) Host two open house events ~ spring and fall (2Q14; 4Q14) Produce promotional video (2Q14)
2014 TACTICAL GOALS Analyze the cost of borderline fencing (2Q14) Promote at least one event that benefits local charities 4Q14) Support the Clubhouse Committee in the analysis of financial investment in a conference room for the Clubhouse (3Q14)
2015 TACTICAL GOALS
2015 TACTICAL GOALS Touch up clubhouse and paint porches and ramps Replace palladium window in game room Conduct survey to determine possible fence line along Islands Ave and Mink Point border Repair and paint maintenance shed Finalize plan to renovate clubhouse sitting room Power wash needed walks and curbs Repair stamped asphalt entry Erosion control at gravel driveway
2016 TACTICAL GOALS
2016 TACTICAL GOALS Tot lot play area repairs Retaining wall at service road Deer Island gate repairs Renovate clubhouse sitting room Install some fencing along boarder Update clubhouse sound system Treat bridges and docks
2017 TACTICAL GOALS
2017 TACTICAL GOALS Deer Island bridge treatment Deer Islands wear board Restore street signage Storm water outlet structures@20% Maintenance equipment @50% Cotton Island bridge treatment Cotton Island bridge decking Pool pumps Main Entry gate repairs Enhance basketball court
2018 TACTICAL GOALS
2018 TACTICAL GOALS Repaint Deer Island asphalt entry Deer Island masonry wall Deer Island entry gate repairs Resurface asphalt – Five Oaks Repaint asphalt entry Main gate entry repairs Pool shade structure