Mehmet IYIMEN CEO – MicroCDP Mobile Monday – UKRAINE 23 April 2012

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Presentation transcript:

Transitioning to a «Partner» Relationship to Achieve Maximum Value Creation! Mehmet IYIMEN CEO – MicroCDP Mobile Monday – UKRAINE 23 April 2012 Global Channel Development Partner of Plus Units Inc. for Advance Top-up service For Mobile Prepaid Consumers AvansAir ™

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What do MNOs strive look for? advance prepaid top-up service Differentiator Customer Loyalty More Revenue More Profit Time to Market Less Cost Less Risk Less Complexity AvansAir™ 10/11/2018 advance prepaid top-up service

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advance prepaid top-up service The key success factor for implementing a recharge channel: availability to the prepaid consumer This availability can be measured in different ways: • Location – physical availability in terms of convenience and proximity to the consumer; operators are increasing availability through diversified recharge portfolios catering for different prepaid segments • Value – availability in terms of affordability, which is intrinsically linked to the denomination value and its reduction to minimal values • Time – availability to the prepaid consumer when required, this factor is linked to the type of recharge channel in terms of 24/7 availability • Payment method – prepaid consumers should be able to purchase airtime using their preferred payment choice whether it be cash, debit or credit card or existing prepaid credits or other stored value and gift cards. AvansAir™ 10/11/2018 advance prepaid top-up service

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