Wye Valley Office opening 28th April 2016 Team: Wye Valley Budget & Costs: Photographer @ £250 Invitation print @ £60 Reception drinks @ £540 Other drinks @ £236.76 Florist @ £285 Harpist @ £200 Catering @ £1050 Competition posters @ £45 Total cost - £2667.26 Aim: To raise office profile Showcase new premises Improve client engagement Gain new business and contacts
Branding & Engagement Brand awareness Audience engagement: Branding at main reception and HCR reception area Twitter & Social media engagement Post-event press release including pictures Audience engagement: 102 guest attended 22 entered the prize draw Complimentary drinks and canapés arranged HCR staff attended
Social media interaction Twitter post 9 Loves 5 Retweets LinkedIn – PR 12 likes 2 shares 28 clicks 1250 impressions Post on the Night 26 Likes Reached 451 people Facebook PR (boosted) 14 Likes 1 Share Reached: 3,776
Client follow up Harriet Murray-Jones Private client and Kevin Robbins from St James Place, Brecon Dorian Wragge – Grice Collins Long Andrew James to meet Scott Elliot Hydrock
Event follow up Competition winner announced and informed Press release distributed Photographs sent to Wye Life magazine for ‘Social’ pages inclusion Thank you letter distributed to caterers, harpist and drinks providers Follow up email to guests with capability statement ‘Sorry you couldn’t make it’ email to non-attendees Follow up meetings with new contacts made 1st anniversary ‘do’ April 2017