Introduction to Business & Marketing Career Planning

Objectives Define the attributes you should know about yourself when analyzing careers. Apply goal setting guidelines to the career planning process. Develop a plan to reach career goals.

What is a job? Work that people engage in to earn pay Seasonal (i.e. summer or winter job), part-time, full-time

What is a career? Work history of one or more jobs in the same or related fields of interest Each occupation builds on interest, knowledge, training, and experience from other jobs

The Changing Workplace Dynamic Fluctuations in supply & demand of workers due to industrial revolution and advances in technology Shift to a global economy

Shifting Norms of Employees Baby Boomers Born between 1946 and 1964 Company loyalty

Shifting Norms of Employees Generation X (born between mid-1960’s and early 1980’s) Generation Y (aka Millennials, born between 1980’s and early 2000) Career-switchers Expected to pursue 5-9 different careers in a lifetime

Implications for Workers Need to be adaptable Improve basic skills Develop thinking skills Build personal skills Continuous education Take classes Read books Build a network

The Career Selection Process 1. Conduct a self-assessment. 2. Identify & research possible career choices. 3. Evaluate your choices. 4. Make your decision. 5. Develop a plan.

Lifestyle Goals Desired location Type of housing Cultural environment Relationships with family & friends Type of work

Self-Assessment Values Personal Preferences Interests Skills / Aptitudes Personality Personal Preferences

Values Beliefs that guide the way we live Examples: Service to others Self-Expression Teamwork Personal achievement Recognition Family

Interests Things you enjoy Examples include: Leisure activities Hobbies School activities Class or subjects Social activities Books TV shows or movies

Skills & Aptitudes Skill Aptitude Ability or natural talent Potential to learn a certain skill Examples include: Creative thinking Languages Communication Leadership Sports Customer service Organization Sales

Personality Combination of all the unique qualities that make you who you are Sum of total feelings, actions, habits, and thoughts Intellectual Decisive Outgoing

Personal Preferences Work Environment Relationships Indoors / Outdoors Relaxed / Fast Pace Sitting / Standing Relationships Teamwork / Alone Data / Objects / People Delegate / Self-Start Level of Supervision

Employment Information 6 common places to locate Employment Information Print Professional & Trade Associations Career Counselors Internet Networking Work Experience

Goal Setting Short-term Goals Medium Goals Long-term Goals < 1 year 3-5 years Long-term Goals 5 + years

Goal Setting S Specific m Measurable a Attainable r Realistic t Timely

Class Activity Students will complete the VDOE Career Cluster Interest Survey Class discussion to follow based on the 16 Career Clusters Students will begin a job research project next class