MISSION To prepare and disseminate quality and timely statistical information on economic and demographic processes in the state, social factors and trends in society and environment Audronė Miškinienė Head, Public Relations Division, SL
Dissemination and promotion scheme Director General Deputy Director General 5 Regional offices user-service 48 staff in 38 districts Public Relations staff 8 Preparation of main publications, information to international organizations 7 Printing, layout 13 Translation and editing 3 Requests 2 Subscription and bookshop 2 Coordination of output DB development 1 Statistical Information Dissemination Division staff 28 Mass media , scientists, students PR activities, events, stat. literacy Marketing & Promotion Internet /intranet (techn.) 2 Library 3 ESDS service 0.5 The following divisions take part in the information dissemination process
User focus - User satisfaction surveys Annual general, 1999-2002 Results: majority preferred internet and e-mail services – new website launched 2003 A specialised Respondents’ in Dec. 2002 Results: more free information, less paper, Output DB – launched 2004 A specialised Researchers’ in 2004 Results: points of common interest identified, involment in joint projects Monthly Website visits’ since 2004 Results: more user-friendly website, Output DB, new version under development 2 outsourced opinion polls in July and September 2005 (1. SL visibility and image, 2. Specialised Public administration)
User satisfaction surveys by profile Monthly survey of website visits, since 2004 Two types of internet user polls: 1. “Alert me” services for press releases and subscriptions – attributed to user group. If not – user category “Other”. Analysis since June 2003. 2. Monthly poll on the website (e. g. in 2005): How often do You visit this website? Which user group do you belong to? What type of information are You searching for? You need statistical information for...
Polls on the website Q: National replies Top reply, % Foreign replies Total, % of visits How often do You visit this website? (Jan.-Feb.) 460 to 5 q. 1 visit 35 1/ month 25 Constant 21 15 Constant 47 1/ month 27 1 visit 27 475, 0.4 % Which user group do you belong to? (Mar.) 1103 to 8 q. Student 62 Business 18 Public admin. 9 35 Student 43 Business 14 Pupil 14 1138, 1.5 % What type of information are You searching for? (Apr.) 626 to 7 q. Statistics 76 St. Forms 13 Legal 2 23 Statistics 78 Intrastat forms 13 SL activities 4 649, 0.7 % You need statistical information for... (May-Jun.) 615 to 6 q. Studies 60 Business 17 Self-education 9 70 Studies 55 Business 24 Self-education 9 685, 0.5 %
New web-based products, 2005 1. Output DB – PC-Axis family (since end 2004) Regional Database 2001 Population and Housing Census Employment 2. Central Classifications DB (since 1 May 2005) National versions, translated international classifications + link to Eurostat Classifications server 3. Free *pdf publications on internet (79 in 2005) Meeting Eurostat free dissemination policy
Under development in 2005 1. Output DB demography, industry, business trends, foreign trade (8 digits), Agro census results to be added in 2005 2. Website advancement Advance release calendar for statistical indicators (search by date, name and theme) Website version for disabled persons Electronic library (e. versions of current SL publications, scanned historical, links to other websites) on the web 3. Development of Customer DB and CRM system 4. Assistance to regional offices in promotion and dissemination
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