How technology is changing the educational The next chapter in textbook creation, publishing and social discovery. How technology is changing the educational landscape.

Are you happy with your textbooks? “Are you frustrated with the costs and processes of traditional textbook publishing?” “How many educators utilize more than half of their primary textbook during a given year? 60%? 70%?” “How many people here have created their own course material?” “Of the people who have created course material, how do you distribute it?

Technology breeds Innovation “Lulu.com was founded in 2002 to circumvent the bottleneck associated with traditional publishing” Technology breeds innovation Print on Demand Control of YOUR content Copyright Royalty Brand World’s largest and fastest growing self publishing website

Lulu.com, where YOU are the publisher Turnkey publishing solution Publishing tools Branded Storefront Full eCommerce capabilities Students purchase direct Bookstore through purchase orders Sales Stats and Royalty Reporting Sales numbers updated daily Royalty payments made monthly

Lulu.com, where YOU are the publisher Lulu.com is home to: Artists Students Musicians Photographers Authors Businesses Programmers Non-Profits Educators Illustrators Administrators “You, your students, your colleagues, your college”

Lulu.com, where YOU are the publisher “Today, Lulu.com is the destination for authors and creators of all types across the globe.” Home to a community of over 3 million users 150,000 unique visitors per day Over 1.4 million pieces of content available *numbers based on combined volumes from lulu.com and weRead.com

What is the NISOD Community Press? The NISOD Community Press (NCP) is an innovative partnership between NISOD and Lulu.com. NCP is a two tiered program offering. For the first time, the ability to create a virtual, institutional press and an online community for educators to collaborate, share and exchange ideas is being made available in a dedicated marketplace. www.lulu.com/partners/nisod/

Your Institutional Press Central online resource hub for internal and external materials Complete Control Branded e-commerce experience Print on demand Real time revisions www.lulu.com/partners/nisod/

How does it work? www.lulu.com/partners/nisod/

NCP Marketplace Community of knowledge sharing Browse and buy content created by colleagues Forums for information exchange Marketplace for quality, educational content www.lulu.com/partners/nisod/

Participation Unlimited access to all faculty and staff 60-80% royalties on all items sold Complete copyright control Real time updates and no minimum orders $2500.00 for the first 2 years www.lulu.com/partners/nisod/

Social Discovery and Community Platform weRead founded in mid-2006 by two ex-Amazon execs #1 book community on Facebook, mySpace, Orkut and Hi5 3 languages and more than 150 countries Merged with Lulu in mid-2008 Private, established 2002, no debt HQ: Raleigh, NC R&D: Bangalore, India 90 full time employees Multiple access points: social networks, destination URLs, widgets, portable delivery

(quizzes, leaderboards, weRead Technology at a Glance Virtual Bookshelf Community Apps (quizzes, leaderboards, bookchuck etc.) Book Clubs Author’s Corner Recommendation Engine Community/ Social Graph weRead

For Authors/Publishers Author’s Corner For Members Extensive author information Interaction with favorite authors Book previews Author fan clubs For Authors/Publishers Connect with loyal readers Exposure for 1st time authors Cut out publisher middleman See who your readers are Targeted marketing campaigns Ideal platform for eBook sales

Winter 2009: weRead Book Clubs What are Book Clubs? Provides a place for users to connect with other users who have similar interests. Users recommend books to each other and place titles on the Club bookshelf for other users to read. Provides a place to discuss different titles and to critique them within the Club environment.

To learn more about Lulu’s functionality in the educational space Questions? To learn more about Lulu’s functionality in the educational space Contact Sandra Parker at (919) 459-5858 x245 or email sparker@lulu.com