NAME CALLING A German soldier, as shown on an Australian poster from the World War I era (1914-1918)

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Presentation transcript:

NAME CALLING A German soldier, as shown on an Australian poster from the World War I era (1914-1918)

NAME CALLING A US Senator, as shown on a television ad run by her opponent during a political campaign.

TESTIMONIALS Jennifer Hudson for Weight Watchers

TESTIMONIALS Democratic Presidential hopeful Hillary Clinton, and a group of school children.

TRANSFER A public service announcement sponsored by Mothers Against Drunk Driving (MADD).

TRANSFER Republican John Huntsman speaking to a crowd during his presidential campaign.

GLITTERING GENERALITIES

GLITTERING GENERALITIES

PLAIN FOLKS Ex vice President Biden and ex President Obama visit a popular burger joint for lunch.

PLAIN FOLKS Presidential candidate Rick Perry meets with workers while campaign.

BANDWAGON An ad for Maybelline’s mascara.

Bandwagon In this famous American poster from World War II, “Rosie the Riveter” urges women to go to work in factories to help the war effort.

Card Stacking Verizon Wireless advertises its cell phone service.

Card Stacking An agricultural researcher advertises the benefits of canola oil.

Challenge There are at least two different propaganda techniques used in this image. Can you identify them?

Propaganda Techniques Bandwagon Encouraging the viewer to like something or someone because everyone else does Testimonial The use of a celebrity or spokesperson to speak on behalf of a product of candidate Plain Folks Conveys that a candidate is a “regular” person, just like everyone else Name Calling Uses negative words to associate with a product or person Transfer The use of symbols to convey a message or feeling Card Stacking The use of showing one-sided information (good or bad) Glittering Generalities Uses short phrases or words to promote positive feelings or emotions

Propaganda Project Poster: Create a poster that is a combination of words and visuals (the visuals should dominate and the message should be clear). Use at least four of the techniques or categories from the list above. The posters must use poster-sized paper and include images. Requirements  1 Poster  4 Propaganda Techniques  Primarily Visuals  No long text