09 IAT 102 Graphic Design
Design Movements
Art Nouveau: French Posters - Organic plant-like line - Female form Idealized figures are evolved, especially women Hand-drawn typography - colourful and ornamental La Scala - Toulouse Lautrec 3
Palais de Glace (1896 A.D.) Jules Cheret
Germany: The Kiss (1898 A.D.) Peter Behrens
Constructivism constructed abstraction mathematical placement simple geometric forms expression of industrial society pure line, shape, color El Lissitzky Jan Tschichold Laszlo Moholy-Nagy El Lissitzky (Russia): Poem, 1923
Constructivism
Constructivism: Laszlo Moholy-Nagy
Constructivism: Jan Tschichold
Jan Tschichold
Swiss Design (International Typographic Style) asymmetrical organization grid objective photography clear and factual sans serif typography Herbert Matter, Max Bill, Otl Aicher, Emil Ruder, Armin Hofmann, Josef Müller-Brockmann (Chapter 18, Meggs) Armin Hofmann, 1954
Swiss Design (International Typographic Style) Herbert Matter 12
Swiss Design (International Typographic Style) Herbert Matter 13
Swiss Design (International Typographic Style) Herbert Matter 14
Swiss Design (International Typographic Style) Josef Müller-Brockmann 15
Swiss Design (International Typographic Style) Josef Müller-Brockmann 16
Swiss Design (International Typographic Style) Max Bill 17
Swiss Design (International Typographic Style) Emil Ruder 18
Swiss Design (International Typographic Style) Emil Ruder 19
Swiss Design (International Typographic Style) Armin Hofmann 20
Swiss Design (International Typographic Style) Armin Hofmann 21
Swiss Design (International Typographic Style) Armin Hofmann 22
Swiss Design (International Typographic Style) Armin Hofmann 23
Swiss Design (International Typographic Style) Armin Hofmann 24
New York School freely invented shapes symbolic and expressive asymmetrical balance Paul Rand Saul Bass (Chapter 19, Meggs) Paul Rand
New York School Paul Rand 26
New York School Saul Bass 27
Postmodern Design Weingart breaking and expanding the rules of the Swiss style complexity ornaments Weingart Schraivogel Sagmeister (Chapter 23, Meggs) Ralph_Schraivogel, 1989
Postmodern Design Odermatt and Tissi 29
Postmodern Design Odermatt and Tissi 30
Postmodern Design Odermatt and Tissi 31
Postmodern Design Wolfgang Weingart 32
Postmodern Design Wolfgang Weingart 33
Postmodern Design Wolfgang Weingart 34
Postmodern Design Wolfgang Weingart 35
Postmodern Design Niklaus Troxler 36
Postmodern Design Schraivogel 37
Postmodern Design Sagmeister 38
Postmodern Design Sagmeister 39
Postmodern Design Sagmeister 40
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