Where they came from and where they’re going. iPhone Applications Where they came from and where they’re going.

iPhone History iPhone first released in the U.S. on June 29, 2007 The new iPhone 3GS was released on June 8, 2009 Newer 3GS has improved performance, higher megapixel digital camera, video recording capabilities, as well as voice control. Price Range: $99 - $299

$4.6 Billion! Adding Up The Numbers To Date: Apple is the 3rd largest mobile phone manufacturer behind Nokia and Samsung. World-wide sales top almost 34 million units. Approximately 6.4 million iphone users in U.S. Apple’s sales this last quarter: $4.6 Billion!

“Invention of the Year in 2007” Time Magazine “Invention of the Year in 2007”

iPhone Developer Program Apple created the software to develop apps for the iPhone and made it available to the public. For $99 you can create, develop, and distribute your idea for an iPhone Application. You choose the price for your App. Apple gets 30% and you get 70%. Profits received by monthly revenue checks. iPhone SDK 3.1.2

The Grandad of Apps

Fun Farmville Facts Farmville is an App most popular on Facebook. Free to play. Players grow digital crops. Digital crops are harvested for digital money that is used to expand their farm. (i.e. cattle, more land, horses). Other options: For 10¢ you can purchase digital crops, for 20¢ you can buy cattle.

Wow! Farmville was created by an App development company named Zynga. According to the Nov. 2009 issue of Business Week, “60 million people played Farmville last month.” If 60 million bought one 10¢ crop, one time, that’s $6 million profit on a 10¢ purchase. Zynga also owns one of the most popular Texas-Holdem, “social” App games. Between Farmville and 20 other games, Zynga pulls a 9 figure annual revenue check.

Wow! (Again) Keep in mind that this technology is just over 2 years old. “Social games have surged over the past two years to $720 million.” (Business Week, 2009). Projected to grow to $2 Billion by 2012.

I AM T-Pain This App mimics the robot-like voice of famous rapper T-Pain. Created by a one year-old start up company called Smule. App released in early 2009 for $2.99 and is projected to hit well over $3 million.

Awesome Apps Viper Smart -Start Shazam Proloquo2Go Airstrip Technologies LLC. Pandora Radio

Essay Question? Why is App development being called one of the most lucrative business endeavors in the history of business?