Accessories Digital Solution eCommerce Program

ADS eCommerce – Program Highlights What is ADS (Accessories Digital Solution)? B2B: Direct ordering to ADI Dealer In-store catalog search/shop functionality B2C exposure: Dealer website NEW Divisional website(s) – Chevrolet.com, GMC.com, Buick.com, Cadillac.com Newest Feature – Divisional Website Ordering The newest feature allows customers to purchase online from participating dealers and choose one of three ways for delivery: Dealership pickup Dealership installation Ship direct to customer

ADS eCommerce – eCommerce Site Walkthrough Selects Vehicle Selects Part(s) Selects Dealer Start Reviews Cart Customer Info Checkout Payment Confirmation Shipped Delivered

ADS eCommerce – Automated Order Flow Streamlined Fulfillment Process Brand Site Orders only Note Authorization vs. Capture timing Dealer Site Orders still require manual fulfillment and capture Email to customer with FedEx shipping details Order to Customer Customer Places Order ADS Platform Captures Funds & Sends Order to ADI ADI Receives Order and Ships Order to Dealer Dealer contacts customer Automatic Process Manual Process Email to customer PO# generated “EC123456789” Email to dealer and ADI

ADS eCommerce – Order Flow: Shipped to Dealer Packaging - (Orders sent to dealer for install/pick-up) 1) Sticker on packaging identifying order as eCommerce. 2) Sales order slip placed in packaging pouch. eCommerce 1 2 ADI inserts sales order slip from ADS. Contains customer contact info and order details.

ADS eCommerce – Order Flow: Shipped to Customer Packaging - (Orders sent to customer directly) 1) Branded sticker placed on packaging 2) Card placed in package 3) Sales order slip (placed in package) 2 3 1

ADS eCommerce –Launch Plan & Status Overview GM ADS eCommerce launched nationally in February: February 22nd buick.com gmc.com cadillac.com February 23rd chevrolet.com Current Coverage by State Status Number of Dealers Completed 9 Legacy 3 PayPal Only 39 Requires MC Setup 136 Requires Upgrade 4 Unenrolled 68 Grand Total 259 MasterCard Enabled Dealers: Amesbury Chevrolet Battles Buick GMC Bill Dodge Buick GMC Cadillac Capitol City Buick GMC Chevrolet of Jersey City G. Stone Motors Hurd Auto Mall Open Road Chevrolet Shearer Chevrolet Buick GMC Cadillac

ADS eCommerce –Dealer eCommerce Set Up In ADS: Via email: Ideally: Name of Aquirer/ISO Ask who the merchant account is with Toll free number Merchant Account Number Tax ID Number At a Minimum: Contact information for Controller/CFO/Office Manager

ADS eCommerce – Launch Marketing Support Activities Brand Site promotions Paid search Online Display Advertising Owner announcement email GM Card statement insert Integration with brand communications, including owner emails and magazines Manufacturer funded coupons

ADS eCommerce – Order Billing Process At time of purchase dealer collects all order funds Part(s) amount Shipping (Ship-to-Home order type) Taxes Following month GM will credit / debit the dealer accounts to offset charges. GM will debit accounts to collect shipping and 7% part MSRP fee* *excludes IBP Accessories GM will credit accounts for manufacturer offered coupons (See following slide for visual flows of this process)

ADS eCommerce – Order Billing Process Divisional Site (ex: Chevrolet.com) Orders Billing Process (regular order: debits/credits) Order Funds Transferred to Dealer Merchant Account VBARS Process (Dealer Open Account) CUSTOMER DEALER Shipping Amount GM Order Funds (Order Total) 7% of MSRP $ Manufacturer Coupon Amount Divisional Site (ex: Chevrolet.com) Orders Billing Return Process (return: debits/credits) Order Funds Transferred to Customer from Dealers Merchant Account VBARS Process (Dealer Open Account) CUSTOMER DEALER Shipping Amount GM Order Funds (Order Total) 7% of MSRP $ Manufacturer Coupon Amount

ADS eCommerce – Billing Dealer can easily see ADS transactions against their open account by utilizing BARS Reprint application within Global Connect.

ADS eCommerce – Return / Refund Policy Return Policy Customer may return accessories purchased on GM Brand Site eStore(s) for full refund, including shipping, if applicable, within 30 days of customer receipt, provided Customer returns accessory to selling dealership Customer provides proof of purchase Accessory is original condition (i.e. new and unused) and customer returns all parts/components Return Procedure Customer returns accessory to dealer per Return Policy. Dealer refunds purchase price, including taxes and shipping, if applicable. Dealer emails proof of refund to ecommerce_returns@gm.com. GM credits dealer’s open account for 7% part MSRP fee and shipping, if applicable. If desired, dealer returns accessory to ADI for complete refund/credit.

ADS eCommerce – Q & A