Maximizing Your Commission Rate

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Presentation transcript:

Maximizing Your Commission Rate

What is the difference between 2.5% and 3%?

17%

Maximizing Buyer Commissions?

Maximizing Buyer Commissions? Set Up Preferences in the MLS

Maximizing Buyer Commissions? Set Up Preferences in the MLS Ask for Buyer Contribution if commission is too low

Maximizing Listing Commissions How do you answer, “What commission rate do you charge?"

Maximizing Listing Commissions Never leave the number hanging. Always qualify it.

Maximizing Listing Commissions What are the advantages to a listing at 6, or 3%?

Maximizing Listing Commissions More incentive to get it shown Statistics show that at 3%, you have a greater chance of getting your home in escrow. Agents have a negotiating margin for issues during escrow More extensive marketing

Maximizing Listing Commissions Tactics: Write in the listing agreement, your willingness to come down to 2.5%, or 5% if on both sides. Write in the listing agreement, your agreement to come down to 5% if you double end it. Have the seller increase the price by 1%. Remind them they don’t pay commission until closing. Introduce 2-4-6. Always say, “subject to broker approval”.