A Better Internet for Kids through Industry collaboration Pat Manson –Inclusion, Skills & Youth Directorate General Communications Networks, Content and Technology

Online Child Protection – a shared responsibility Our main instruments Legislation Data Protection, Rights of the Child, AVMSD, Directive on Child sexual exploitation Funding Safer Internet Programme (2009-2013); Daphne; ISEC Stakeholder engagement Dialogues and networking Self Regulation 2012 – European Commission brought all actions together into: European Strategy for a Better Internet for Children (2012)

Self regulation and CSR Why this approach to BIK (Better Internet for Kids)? Ability to respond to fast-changing needs Flexible frameworks to achieve tangible results Based on joint efforts – industry, civil society and public sector What it implies as a process Openness and transparency Common setting of objectives – co-creation – leading to a 'concept agreement' Commitment to independent monitoring and review, and accountability Iterative improvements – learning by doing and sustained interaction

Self regulation and online protection of children SNS Principles European Framework for Safer Mobile Use by Younger Teenagers and Children GSMA Mobile Alliance Against Child Sexual Abuse Content ICT for the Safer Use of Connected Devices and Online Services by Children and Young People in the EU  CEO Coalition to make the internet a Better place for Kids Some brokered by the Commission, others industry-led

CEO Coalition – process and timeline July 2011 - Invitation from VP Kroes to companies across value chain identifying 5 points of action July – December: work with Coalition and NGOs to agree Statement of Purpose and Action plan 2012 – intensive work on 5 concrete actions Industry-led workgroups, Commission chaired meetings, involving NGOs including through a Call for expressions of interest January 2013 – commitments at Coalition and at company level 2013 – implementation January 2014 – final report on implementation

Experiences and output so far For the companies: Opportunity to share and renew good practices. Creating leverage for online safety for children internally in the companies, e.g. speeding up development/implementation of reporting and parental tools Synergies and spread of actions Non-coalition member companies have followed outcomes from the side-line of the process and integrating recommendations Political visibility – supporting MS in their own initiatives

Main areas of progress Reporting: broad categorisation of report types; best practice recommendations Age-appropriate privacy settings: online database of company practices – hosted by NGOs, increasing transparency to users; best practices shared + recommendations Rating of content: recommendations for Apps (targeting new entrants); technical work on data models; experiments in dealing with UCG Parental control tools: commitment to availability on all new devices; work on promoting their use

A continuing process…. "Spin-offs" engaging actors outside the Coalition: Technical task force on interoperability (developed into a project) Pilot on rating of user generated content Follow up of Notice-and takedown of Child abuse material – workshops, technical trials Hackathon-results feeding into improvement of reporting

A continuing process… VP Kroes hosted high-level meeting in June with the CEOs A Joint Declaration strategic alliances increased outreach of good practices branding of resources more partners youth participation