Presentation Structures Sit with your presentation team

Team Presentation Check-In Show Randon your research questions. Also, be prepared to answer the following: What do you hope to discover with each question? How do you plan to use the data? Which results do you plan to explain to the audience on presentation day? As a team, make sure to discuss and answer these questions together…TEAM LEADER…make sure to take notes of your teams answers! Does your team know about the product you will promote? SWOT 4P’s Does your team fully understand the Target Market? Has the team started your PPT / the advertisement video? What do you plan to accomplish for the following class? BE SPECIFIC!

Articles With Your Team: With A Partner: Doing Market Research Branding Product Placement

Group Presentation Structure

Group Presentation Introductions

Introductions Greetings Welcome your audience Hook Company & Member Introductions Hook

Introductions Good morning ladies and gentlemen. Thank you so much for coming to our product presentation My name is _____, and my team consists of ____, ____, and ____. We represent ____________, which is based in Seoul, South Korea. Does anyone know what percent of homes in Seoul are broken into and robbed? It is an astounding 45%! Home security within Seoul is something which must be improved!

Now Practice Your Introductions!

The Body of the Presentation

The Body - Sequencing Agenda Product Research Our plan for this presentation is to first _________. We would first like to share with you our plan for this presentation. Product First, As you can see, the product itself is … The materials used here are … Feature & Benefit Secondly, The primary features of this product are… The consumers will benefit by using this feature primarily because… Research Now, moving on… We have seen from our Market Research that… It has been discovered that middle aged women in Korean rely on this product to…

What Should You Include? Presentation Body Market Research Marketing Plan Targeted Audience 4P’s Demo-graphics Marketing Locations Product Description Benefits Product Demonstration?

A Possible Presentation Outline

#1 - Introduction Team members Representative company Provide a hook which grabs the attention of audience

SIGNPOSTING #2 – Agenda / Schedule Tell your audience what you plan to talk about. SIGNPOSTING

#3 – Broad Description Describe the product in plain, simple terms What do you expect the product to do…in what part of life?

#4 – Focused Description What sets your product apart from others? How does the product ‘Fix the Problem’?

#5 – Features & Benefits CLEARLY tell the audience the features and benefits No matter how simple they may seem

#6 – Plan to Market to Target Audience How do the features and benefits relate to target audience? Which country are you planning to market in? Why? 4P’s

#7 – Examples / Successes Your audience should now know what separates your product from others Provide the best examples of how this product is being used How have customers benefited from it?

#8 – Closing Argument Summarize the best qualities of your product To tell the audience what the purpose of your product is for

Group Conclusions

Conclusion Summary So as you can see, this product not only provides you with the best security features, but it provides you with a calm mind knowing that everyone in your family is safe. Thank Audience Thank you so much for coming and listening. Questions We would love to answer any questions you may have. Thank you!

Conclusion Summary So as you can see, this product not only provides you with the best security features, but it provides you with a calm mind knowing that everyone in your family is safe. Thank Audience Thank you so much for coming and listening. Discussion/Questions So at this time, we are interested in hearing your comments. Have you had any experience using such devices in your homes? If so, what have you enjoyed? At the same time, we would love to answer any questions you may have. Thank you!

Other Tips

Simplify Keep PPT slides simple! Don’t make the PPT too complex Use easy-to-read font Interesting / Fun / Entertaining Billy Mays Billy May II

Handout (OPTIONAL) Usually, professional presentations provide PPT handouts with room for notes

Video Tips Do your best Audio Visual

USE TIME WISELY PRACTICE!!!!! You have a lot of time to: Organize Gather information Prepare Practice USE TIME WISELY

Speaker Transitions https://www.youtube.com/watch?v=f6Xa1fq-oPo

Homework Outline of your presentation should be finished PPT should be started! Video outline / plan must be created