Valet Parking as a “Service” for Harried Travelers Kermit Kingsbury

Key Word “Service” Quality Convenience Pricing Door-to-Door (Hotel Quality) Timely (Systems and Dispatching) Consistent (Training and Monitoring) Convenience Positioning of Pickup and Dropoff Proximity to Ticketing and Security Check-in and Cashiering Procedures (Staffing Levels) Pricing

Motivation Value to “Users” Outside Competition Trends Financial Customer Demand

Physical Barriers Feasibilty Influence on Service Logistics Traffic Management Influence on Service Return Times Capacity Commitment of Airport Staff Flexibility Marketing

Revenues Justifiable Works Within RCE System Proper returns Works Within RCE System Integration with Current RCE Supplemental or Additional Requirements Compliance with Audit Requirements Proper audit trail Proper Procedures

Contractual Type Partnership w/ Private Operator Internal Department Term Motivation Incentives Buy-in

Barriers High Operating Costs Efficiency Implementation Costs Ramping Up Period