Promoting an Artisan Trail from a DMO Perspective.

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Presentation transcript:

Promoting an Artisan Trail from a DMO Perspective

Who is the Artisan Trail? Trail organization Individual Artisans Galleries/Museums Marketplaces Cultural Event Centers Festivals

Membership/Partnership Categories of DMO membership – Attractions (Museums, Cultural Centers, Theater, Concert Venues, Driving Tours) – Shopping (Artisan Marketplaces, Galleries, Studios) – Local Resources (Associations, Artists, Performers) Partnership Opportunities – Arts Guide – Cooperative Advertising – Travel Writer Resources

Other Promotion Ideas Visitors Center Gift Shop Bags Merchandise Tags Signage Brochure Map Icons Others?