Web Site Design Bringing Your Message to the World By Dean & Lynne Jacques 11/15/2018 ContentDesign.net

Why a Web Site? Having a Web Site opens doors to worldwide marketing & communications. They are relatively inexpensive to create and maintain, and are available 24 hours a day all over the world. More and more people are turning to the Internet for their information needs. Companies & organizations are expected to have quality web sites by their customers. ContentDesign.net

Marketing Tools Which of these mediums provides the most bang for the buck? Which attracts viewers who are already interested enough in your products or services to be searching for them? Print Television Radio Mailings Shows Web Sites ContentDesign.net

Web Site Benefits Providing information. Soliciting information. Outreach. Marketing. Selling. Archiving. Unlimited space for your information. Constant availability. ContentDesign.net

The Practical Side Cost is minimal compared to print. Changes can be made instantly with little or no cost. Color photos & graphics can be easily added or changed. Server & Domain Name charges are also minimal. Almost unlimited space for information. Availability worldwide, 24 hours a day. ContentDesign.net

Archiving! The almost unlimited space available on a web site allows you to not only communicate your message and other information, it allows you to keep a history of past information as well. Old newsletters. Committee minutes. Articles. Pictures. A history of your organization. ContentDesign.net

Cost Cost of building the site. Domain Name. Server fee. Person to maintain site. Marketing. ContentDesign.net

Print Considerations Cost of designer. Cost of paper. Printing expenses. Use of color adds immensely to cost. Quantity of printed materials adds to cost. Storage of printed materials. Distribution of material. Updating or correcting material means replacing it, incurring all these costs again. ContentDesign.net

Web Site Considerations Web sites have to be marketed to make people aware they exist. People tend to scan for information rather than read. More difficult to read from computer monitor than from print. Navigation must be carefully planned. Hyperlinks can send your visitor away from your site with a click. ContentDesign.net

Web Specific Content The most important aspect of a web site is properly communicating your message to your readers. It is important to provide content specially written for the medium of the Internet. A professional writer needs to understand the art and science of writing web site content. ContentDesign.net

Start Today!!! If you want a professional writer skilled in web site design, contact Dean Jacques at Content Design, 860.526.4411. ContentDesign.net