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Replace with Application Image Microsoft Azure Platform the Launching Point for 1,000+ Videos Sent to Parents Worldwide “Microsoft Azure allows us to scale our public and internal services. We need to deliver videos, localized in the right language to our users, wherever in the world they decide to watch it. Azure made this possible.” – Dmitriy Lezhnev, CTO, babystep.tv SITUATION babystep.tv needed to store, manage, edit, and share thousands of its short videos. No ready-to-use solutions met its needs, and so it created internal tools to support its team efforts. babystep.tv collaborates 24 hours a day with our distribution team to stream videos to its clients, so the next logical step was to take its business to the cloud. It needed a cloud platform that was reliable and fast to meet both its clients need and its internal high standards. MICROSOFT AZURE ISV: babystep.tv WEB SITE: https://babystep.tv LOCATION: Los Angeles, CA, USA ORG SIZE: 12 employees MICROSOFT AZURE ISV PROFILE: babystep.tv’s aim is to inspire parents. There is extensive research about childhood development, but few have access to it. babystep.tv makes that research available by bringing the expertise to parents in a simple, easy-to-access, and practical format. Our initial product is high-quality, one-minute videos distributed over a wide variety of platforms and distribution channels. SOLUTION babystep.tv chose Microsoft Azure as its host in the cloud. Microsoft Azure makes it easy to deploy, scale and safely store its resources in the cloud. babystep.tv uses Microsoft Azure Virtual Machines to run its services and apps, Virtual Networks to securely connect them, and Azure Storage to safely store all its assets. Using Azure allows babystep.tv to distribute its resources across data centers, creating a reliable architecture that works all of the time, even if some parts of the system fail. Replace with Application Image BENEFITS Microsoft Azure’s globally distributed data centers ensure fast, reliable streaming for babystep.tv customers. Azure’s high availability allows babystep.tv to be online all the time even if some machines are under maintenance.