Communication in organisations Y10 Business Studies
Learning Objectives and outcomes By the end of this lesson: Why communication is important in a business By the end of this lesson: All must be able to define communication [Grade E] Should be able to explain different types of methods of communication and give examples of each [Grade C] Could evaluate why barriers to communication might exist [Grade A]
Communication: What is it? Communication is the transmission of a message from a sender to a receiver. One way communication is when the sender sends the message but doesn’t get a message back in return Two way communication is when the person receiving the message can reply to the sender. Question: How would you know if someone has understood your message?
Class communication task….. 3 Volunteers needed to communicate to the class Without saying what the logo is describe to the class so people can draw the logo – who has the BEST copy? You have 1 minute. Which persons communication was most effective? Why? Show us all – who has the WORST copy? What do you think went so badly that you couldn’t draw the logo described?
Your visual looked like this…
Between people in the same business With people outside the business Internal & External Communication Internal External Between people in the same business With people outside the business
Examples of internal communication Formal meetings and briefings E-mail Intranets Wikis, blogs, podcasts, internal social media tools Informal meetings between employees & senior management Conference calls & webinars Internal newsletters, brochures, and other printed materials Team briefing sessions Message boards Training packs (e.g. induction materials)
External communication Press releases Marketing materials (e.g. adverts, brochures, direct mailings) Published financial information (e.g. accounts) Letters, emails and telephone conversations with customers and suppliers Reports to government and other agencies
Types of communication Cookie Activity
Methods of Communication: Verbal Advantages Disadvantages Activity: Make a list of the advantages and disadvantages of verbal communication
Methods of Communication: Written Advantages Disadvantages
Methods of Communication What final method of communication could this be?
Activity: Barriers to Communication I am going give the person at the back (for each row) a recipe They must read it, memorize it…and then pass the message onto the person in front of them… The person in the front row must then write down the message.
Barriers to Communication What made that task more difficult? Summarise the blue table from your text book on communication barriers.
The Direction of Communications
Formal and Informal Communication Formal communication is when messages are sent through established channels using professional language. Informal communication is when information is sent and received casually with the use of everyday language.
Lesson Summary Square Write down the main points of today’s lesson on your paper.