Internet Boot Camp Session Two: Free Advertising Paige Miller, MultiPlanet Marketing.

Slides:



Advertisements
Similar presentations
Online Marketing Plan For Small Businesses By Innovative Ad Solutions Visit Our Website Visit Our Website.
Advertisements

Using online social networking to build community, raise awareness and eventually money.
Getting Started with Social media YouTube, We Tube Jayme Swain Director, Engage.
James Prickitt Precision Websites
Out To Own Digital Marketing Strategy & Development.
SEO in 2010 January 21 st, 2010 Steve Thomas President, The Net Impact.
Options for communicating. A social network is a social structure made of individuals (or organizations) called "nodes," which are tied (connected) by.
Social media for business by Frank Flores Hash Cloud Studio A Creative Marketing Agency 200 Industrial Rd. Suite 155 San Carlos, CA (650)
 A significant 90% of marketers indicate that social media is important for their business  Video marketing on the rise: A significant 77% of marketers.
2005 This is Your Business Twitter 62% Facebook 60% LinkedIn 57% YouTube 10% Google+10% Blogs00%
Maximise Your Online Presence SEO & Social Media Strategies For Local Business Owners.
Traditional Marketing Methods are Dead or Dying ” Unlocking the Power of Social Media for Higher Search-Engine Rankings “
Marketing Communications Services Hayward, WI.
Leveraging Social Chatter: Online Brand Reputation Monitoring and Management A Wakeup Call Gary Levine WSI Brand Reputation Expert.
More data on this topic available from:: Web 2.0 & Paid Content: A 5-Step Tour Anne Holland, President MarketingSherpa.
Social Media Marketing for Business Lightening Lecture:
Online Social Media. This presentation introduces: Push Vs Pull marketing Using online networks to market your business Communicate your message efficiently.
Nicole Burkhard, Nova Scotia Agriculture November 13 th, 2011 ACORN.
Inbound Marketing 101 Mike Volpe VP Marketing HubSpot SMEI |Social Media Roadshow | Feb 2009.
Inbound Marketing 101 Mike Volpe VP Marketing HubSpot BU | 28 Feb 2009.
Refreshing design, online and in print Making The Most Out Of Your Website Is The Web Working For You? Making The Most Out Of Your.
Internet Marketing Mix Ivan Surjanovic, Copyright 2014 by iPower Lab
Adriana Iordan Web Marketing Manager / Avangate Social Networking Media How the software authors should use it?
What does the course cover:  The course is a practical guide to use digital marketing to effectively reach out to internet audience while building your.
Why Bizybuilder.com?. What Do We Know About Internet Advertising? B.B.A. Marketing & Advanced Professional Sales Certification from University of Houston.
Top Objectives: 1.Increase web traffic and exposure 2.Become definitive authority on Coffee 3.Increase sales to coffee centric Food Service Operators 4.Engage.
#ATYC Ask The Young Cow What’s the difference between Marketing, Digital Marketing & Internet Marketing? If you’re.
CONCRETE SOFTWARE SOLUTIONS PVT. LTD. A leading Digital Marketing Firm In India.
WEB 2.0 AND B2B MARKETING Dr. Dawne Martin MKTG 241 November 15, 2012.
24x7Social.com 24x7Social Presents: Winning with Inbound Marketing.
Seth Meyerowitz Certified Google Business Trainer Welcome To The Google & Online Marketing Seminar.
Leveraging Social Patterns The Missing Link Between Social & Marketing Hosted by: Smallbiztechnology.com Presented by: Jenn Markey Director Business.
Identifying & Targeting Buyers in a Digital World Kevin Oldham Vice President United Marketing Services.
 Search Engine Optimization (SEO)  Blog marketing  marketing  Affiliate marketing  Viral marketing  Digital Assets Optimization  Search.
TAG. Org conference /01/2014. What is digital marketingThings to know while thinking digital marketingDigital marketing channelsTAG. Org & digital.
A Case Study in Success Online How to generate revenue through content marketing.
Utilizing Social Media & Multimedia Communications.
Meg Swecker  Evaluate Social Media Sites  Develop CRM Strategies ◦ Inbound Marketing  Create an online presence ◦ Content creation.
FACEBOOK MARKETING FOR BUSINESS. Facebook Optimize Facebook Page Build Audience Setup Facebook Advertisement Facebook Page Insight.
What’s Your Digital Marketing Strategy?. What is Digital Marketing? Computers Tablets Phones Social networks Traditional (Radio, TV) Ease of use.
Confidential Grow Your Online Lead Flow with the Farmers Agency Website Program.
The Future of Marketing is Inbound Marketing Mike Volpe VP
Targeted Online Branding and Marketing Solutions By Kim Garst Copyright © 2012 Social Media Branding All Rights Reserved.
Presented by Your Name A Marketing and Sales Strategy to Get Your Home Sold Marketing and Sales Strategy to Get Your Home Sold.
New Media in the New Economy Strategy: Inbound Marketing.
Data, Insights and Actions Anil Batra Blog:
Workshop: Measuring Marketing Performance By Better Marketing for POCC Unmana Datta Nilesh Bhojani.
Your company in today’s online world. How to build it Quicker, faster and consistently in today’s high speed environment.
©2007 TopRank™ Online Marketing. All rights reserved. This material contains confidential and proprietary information of TopRank Online Marketing and may.
What is Marketing? What is Digital Marketing? Understanding the Process of Marketing How Digital Marketing Wins Over Traditional Marketing Understanding.
Picking The Right Networks and Tools for the Job.
Multi-Channel Marketing
Corporate Sponsor Corporate Partner Corporate Affiliate Chapter Sponsor.
Internet Boot Camp Session One: Structure Paige Miller, MultiPlanet Marketing, Inc.
How to drive more and better quality traffic to your website.
Inbound Marketing 101 Mike Volpe VP Marketing HubSpot March 2009 | ANPI Annual Meeting Preview.
How to drive more and better quality traffic to your website.
INTRO TO DIGITAL +22# FREE TOOLS #IntroToDigital.
Marketing using the web and social media Presenter:- Pete Read Follow me on
Internet Marketing Check list for eCommerce Store Owners Website:
Best Strategies For Website Promotion. What is Website Promotion? Website promotion is the continuing process used by webmasters to promote and bring.
Welcome to Brainguru Technologies. SEM Company Brainguru Technologies is a Leading SEM Company in the sector of Noida. SEM stands for Search Engine Marketing.
Search Engine Marketing (Miami) – Blogs, SEO and Social Media
Marketing Data: 101 Charts & Graphs
Integrated Marketing Communication
24x7Social Presents: Winning with Inbound Marketing
Unlocking the Power of Social Media for Higher Search-Engine Rankings
What is Search Engine optimization
Overview The promotion of products or brands via Digital media Digital Media  Search Engine Marketing Search Engine Marketing  Social Media Marketing.
Ellev advertising agency
Presentation transcript:

Internet Boot Camp Session Two: Free Advertising Paige Miller, MultiPlanet Marketing

Internet Boot Camp Session Two: Free Advertising November 5, 2009 Entertainment - Radio, TV, Movies, Videos, Games Communicate - Phone, Letter, Notes, Alerts, Collaboration Research - Books, News, Articles, Magazines Storage - Documents, Photos, Applications (Clouds) Shopping - Personal, Commercial Personal Contact - Friends, Family, Co-workers Communities - Hobbies, Interests, Politics, Philanthropy & User Groups What People Can Do Online

Internet Boot Camp Session Two: Free Advertising November 5, 2009 What People Do Online Find information 81 % Get news 76 % Online banking 74 % Weather 65 % Research a product or service before buying it 63 % Visit a product website61 % Pay bills 56 % Watch a video clip 51 % Use a price comparison site 50 % Listen to an audio clip 44 % Source: Quantifying the Economic Value of the Internet.

Internet Boot Camp Session Two: Free Advertising November 5, 2009 Traditional Sales Funnel

Internet Boot Camp Session Two: Free Advertising November 5, 2009 Todays Sales Funnel Customer Controls the Process. Customer and Sales shares control (evaluating solution & negotiating)

Internet Boot Camp Session Two: Free Advertising November 5, 2009 Traditional Marketing--Outbound

Internet Boot Camp Session Two: Free Advertising November 5, 2009 Todays Marketing--Inbound Websites Blogs Webinars Community Links Fans Followers Pictures Videos Votes Podcasts Feeds Widgets

Internet Boot Camp Session Two: Free Advertising November 5, 2009 Rules of Inbound Marketing 1. Marketing is a Conversation 2. Content is King 3. Create, Engage, Analyze

Internet Boot Camp Session Two: Free Advertising November 5, 2009 Outbound: Telemarketing Trade Show Direct Mail Print, DtD Sales TV & Radio Ads Old + New Marketing Tools $$$$$ $ Inbound: SEO, AdWords Blog, Webinars Facebook, Twitter Coupons, tools, trials YouTube, PR, Viral, Buzz

Internet Boot Camp Session Two: Free Advertising November 5, 2009 Using Inbound Marketing Prepare your site using Search Engine Optimization (SEO) Website Keywords Coding, Tags, Metadata Links from reputable sites

Internet Boot Camp Session Two: Free Advertising November 5, 2009 Using Inbound Marketing 1. Create Content Blog and publicize it via , Facebook, Twitter, communities, etc. Builds your reputation; show your passion Builds web pages Gets noticed

Internet Boot Camp Session Two: Free Advertising November 5, 2009 Using Inbound Marketing 2. Engage People Use Twitter, Facebook and community posts to talk about the interests of your customers, ask questions, take surveys, hear complains, respond to industry issues, offer advise, etc., etc. If word of mouth is your best sales channel, lets give them something to talk about. © – Paige Miller, MultiPlanet Marketing, Inc.

Internet Boot Camp Session Two: Free Advertising November 5, 2009 Using Inbound Marketing 3. Analyze your Results Track your results Web hits (Google Analytics), time on website, pages view, page-of- departure. Facebook Fans, Twitter followers Newsletter sign-ups (opt outs), 4. Repeat, repeat, repeat.

Internet Boot Camp Session Two: Free Advertising November 5, 2009 No Limits Use your imagination Be passionate Be honest Be visible Good Luck!

Internet Boot Camp Session Two: Free Advertising November 5, 2009 Thank you! Paige Miller, President 1002 W. Ninth Ave. King of Prussia, PA Blog: Marketing Q and A Twitter: MultiPlanet