Go SOLAR Outreach Committee Meeting

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Presentation transcript:

Go SOLAR Outreach Committee Meeting Welcome Go SOLAR Outreach Committee Meeting October 8, 2012

Marketing Materials Displays / Exhibits

Marketing Materials Bus Signage / Advertising

Marketing Materials Promo items

Marketing Materials Electronic newspaper banners

Marketing Materials Web hot buttons / plasma displays

Marketing Materials Email blasts with Go SOLAR information

Marketing Materials Go SOLAR e-newsletter

Marketing Materials Go SOLAR Training Go SOLAR PSA’s 5 Step Go SOLAR Permit Application Go SOLAR PSA’s Go Solar Steamlines Application Process Go SOLAR Solar Rights Go SOLAR Permitting and Interconnection Go SOLAR Financing

Marketing Materials Specific flyers for HOA, Standardized Permitting, Financing, and Interconnection. PowerPoint presentations Fact sheets Social media Press releases and articles

Go SOLAR PRESS RELEASE TIMELINE Solar Rights - 12th Go SOLAR Solar Rights Educational workshop press release – 5th Open Government and Safety Day – Deerfield Beach – 3rd 10:00 – 2:00 Request for exhibitors for Solarfest - 1st Go SOLAR online permitting system – 1st Town of Davie Holiday Craft Show and Green Fair November 17 & 18 Press Release Go SOLAR SolarFest Final Workshop Event for Installers, Customers, Government, Residents press release December – February Request for exhibitors for Solarfest – 1st Go SOLAR online permitting system – 1st October November December January February Press Release Benefits of Solar Energy - 8th Go SOLAR Solar Rights Educational Workshop end of October press release – 1st Go SOLAR Online Permitting Training Workshops end of October press release – 1st Go SOLAR Online Permitting system launch end of October Go SOLAR Kiosk launch end of October Halloween Business Expo City of Coconut Creek Saturday October 27 4-8 pm Press Release – Start Marketing Go SOLAR SolarFest Final Workshop Event for Installers, Customers, Government, Residents press release December – February Request for exhibitors for Solarfest - 1st Financing Workshop – TBD Go SOLAR Online Permitting System Go SOLAR and FPL improve interconnection process Press Release Go SOLAR Final Workshop Event for Installers, Customers, Government, Residents press release December – February

Go SOLAR PUBLIC RELATIONS CAMPAIGN TIMELINE Go SOLAR SolarFest Final Workshop Event for Installers, Customers, Government, Residents press release December – February Request for exhibitors for Solarfest – 1st Go SOLAR online permitting system – 1st Go SOLARFest Billboards Go SOLARFest Traffic Sponsorship Go SOLARFest 30 Second Radio Advertisement Solar Rights - 12th Go SOLAR Solar Rights Educational workshop press release – 5th Open Government and Safety Day – Deerfield Beach – 3rd 10:00 – 2:00 Request for exhibitors for Solarfest - 1st Go SOLAR online permitting system – 1st Go SOLAR Info Cards printed and released Go SOLAR Billboards October November December January February Benefits of Solar Energy - 8th Town of Davie Green Energy and Environmental Committee Meeting – 4th Go SOLAR Solar Rights Educational Workshop end of October press release – 1st Go SOLAR Online Permitting Training Workshops end of October press release – 1st Go SOLAR Online Permitting system launch end of October Go SOLAR Kiosk launch end of October Four PSA’s released to CGTV and Partner Cities Five-step Permit Application Video released to Video Central, partner cities and Kiosk Go SOLAR Tail Light Spectacular Bus Ad Installed Go SOLAR SolarFest Final Workshop Event for Installers, Customers, Government, Residents press release December – February Request for exhibitors for Solarfest - 1st Financing Workshop – TBD Go SOLAR Online Permitting System Go SOLAR and FPL improve interconnection process Go SOLARFest Billboards Go SOLARFest Traffic Sponsorship Go SOLARFest 30 Second Radio Advertisement Go SOLAR SolarFest Final Workshop Event for Installers, Customers, Government, Residents press release December – February

Go SOLAR Website Linked to Go SOLAR web page

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Contact Us Web - www.broward.org/gogreen/gosolar email - gosolar@broward.org Facebook - @BrowardCountyEnvironment Twitter - @BrowardEnv You Tube - @BrowardEnvironment