alfanar: Building Dynamic Sales and Service Teams with SAP® Hybris® Cloud for Customer Company alfanar Group​ Headquarters ​Riyadh, Saudi Arabia Industry ​Engineering, construction, and operations Products and Services ​Electrical products, engineering services, and construction services Employees ​22,000 Revenue ​US$2.4 billion Web Site www.alfanar.com​ Objectives Enable a 360-degree view of customers, including information on contact details, credit limit, and order history Accelerate order processing Reduce turnaround time for service processes Give service technicians customer details to plan tasks more efficiently Coordinate supply chain and manufacturing processes more effectively Why SAP® Hybris® solutions SAP® Hybris® Cloud for Sales and SAP Hybris Cloud for Service solutions for comprehensive online information for sales and service staff Simple integration with SAP ERP Central Component and the SAP Customer Relationship Management application, requiring little effort from IT Rapid implementation Resolution Implemented instant notifications that are sent to technicians once a service ticket is assigned Provided greater insight into resource planning and management Increased transparency of customer information for field technicians Implemented forecast features to predict product demand and reduce lead times Gained access to customer information from tablets Future plans Global rollout across multiple business units for over 300 additional users 73% Of customers ​giving the service an "extremely satisfied" rating 40% Less time to complete service requirements​ Real-time Customer information for sales and service staff​ “At alfanar, our vision is to deliver excellent service and quality products. SAP Hybris Cloud for Sales and SAP Hybris Cloud for Service enable us to do just that. Our sales reps now have access to all required information, and field technicians can plan their work more effectively.” ​Marco van de Sandt, CIO and General Manager, Group IT, alfanar © 2016 SAP SE or an SAP affiliate company. All rights reserved. Studio SAP | 44399​ (16​/06​) This content is approved by the customer and may not be altered under any circumstances.