Recruiting a Generation of Remaining Relevant: Recruiting a Generation of Service Leaders Patrick Ibarra, The Mejorando Group

“Growth and Comfort Don’t Co-Exist” 2

Today’s Presenter Patrick Ibarra Founder of the Mejorando Group (925)518-0187 patrick@gettingbetterallthetime.com

“Every organization is perfectly designed to achieve the results it gets.”

Future Factors VUCA Civic Activism & Politics Cultural Economy Environmental VUCA Technology Legal & Legislative Demographics

Stop tightening your belts and instead, change your pants!

Four-Part Cycle Outer-Driven Awakening Inner-Driven Crisis Era

“Every generation imagines itself to be more intelligent than the one that went before it, and wiser than the one that comes after it.” - George Orwell 8

Generations Hero – Civic Artist- Adaptive Prophet - Idealist Nomad - Reactive Generations

Generations “Bear any burden, pay any price” Hero – Civic 1901 - 1924 Greatest Generation Seven Presidents from this group 1960 - 1992 Confident and rational problem solvers The American Dream Walt Disney Walter Cronkite Bob Hope Lindbergh transatlantic flight Pearl Harbor Apollo 11 puts man on the moon “Bear any burden, pay any price”

Generations Artist-Adaptive 1925 - 1942 Silent Generation Produced 0 Presidents T. Boone Pickens Martin Luther King Jr. Neil Armstrong Sandra Day O’Connor Elvis Presley Gloria Steinem Sports Dynasties – Yankees, Packers and Celtics Assassinations Watergate “No leaders, no program, no sense of our own power, and no culture exclusively our own.“ 11

Generations “Don’t trust anyone over 30.” Prophet -Idealist 1943 - 1960 Generations Baby Boomers Produced 3 Presidents – Clinton, Bush and Trump Joe Namath Oprah Winfrey Steve Jobs Bill Gates Bruce Springsteen Woodstock Vietnam Free Speech Movement “Don’t trust anyone over 30.” 12

Generations “Why 1984 Won't Be Like 1984" Nomad - Reactive 1961 - 1981 Referred to as the 13th or X Generation Produced one President so far – Obama Michael Jordan Elon Musk Larry Page and Sergey Brin Sheryl Sandberg Michelle Obama End of the cold war AIDS epidemic Internet “Why 1984 Won't Be Like 1984" 13

Generations “There’s an app for that" Hero – Civic 1982-1998 Referred to as the Millennial or Trophy Generation Outnumber baby boomers in the workplace 76 million to 75 million. Millennials comprise 1/3 of the current workforce at 53.5 million and by 2025 they will make-up 75% of the workforce. Mark Zuckerberg Beyonce David Karp 9/11 Great Recession Group learning and socializing Social Media “There’s an app for that" 14

Generations Empowering Focus is on outer-world Hero – Civic 1982-1998 Generations Empowering Focus is on outer-world Young adulthood is about building Enter leadership roles with vigor Band together at a historic moment Selfless, rational and competent Community, affluence and technology 15

Lather, Rinse, Repeat

Eight Millennial Norms Freedom Of Choice Customization Scrutiny Integrity Eight Millennial Norms Collaboration Entertainment Speed Innovation

Adventurers Wanted!

Design organization around the 8 norms Next Steps… Rebrand Design organization around the 8 norms Make it Tech-Forward Strategies Make it Matter Make it Social Make it Engaging Make it Easy to Use

“The Best Opportunities are visible, not seen”

Thank You! 21