Uni and Facebook. Not that it is too surprising!

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Presentation transcript:

Uni and Facebook. Not that it is too surprising!

Still! Researchers now nicely showed. Skiera, Bernd / Hinz, Oliver / Spann, Martin (2015), "Social Media and Academic Performance: Does Facebook Activity Relate to Good Grades?", Schmalenbach Business Review, Vol. 67, Issue 1, 54-72

Here are the „hard facts“ Facebook Usage during class correlate negative with academic performance Note that in Germany higher values for grade indicate a lower performance. Skiera, Bernd / Hinz, Oliver / Spann, Martin (2015), "Social Media and Academic Performance: Does Facebook Activity Relate to Good Grades?", Schmalenbach Business Review, Vol. 67, Issue 1, 54-72. Source of picture: http://www.commonwealthtimes.org/2012/09/09/social-studies-does-facebook-distract-students/

What should you learn?. Use Facebook, but not during classes!