Presented by Bulat Bayminov Marketing Strategy for billionBricks Presented by Bulat Bayminov Drag Picture and Send to Back billionBricks Presented by Bulat Bayminov
AGENDA 7. Optimization 1. Business Model 2. Elevator Pitch 3. Customer 4. Objective & KPIs 5. Tactics 6. Campaign Results 7. Optimization
Business Model 2. Housing projects in Southeast Asia (work with local NGOs) Daycare facilities Temporary shelters WeatherHyde Tents for sale Life-saving shelter for homeless families Easy installation within 15 minutes
Elevator Pitch billionBricks is a non-profit organization that works with homeless and displaced communities in South and South East Asia, providing good-quality shelter, and opportunities for social and economic upliftment
Customers The United States Asian countries (India, Indonesia, Philippines, and many others)
Increase brand awareness Objective & KPIs Increase brand awareness Objective Conversion – sign up for emails 3,000 new visitors – 90 sign ups for emails Important to reach people, who might be the most interested in the issue KPI Conversion – new visitors 3,000 new visitors in the next 30 days Equip college students that blog in the area of travel with WeatherHyde tents KPI
Tactics Facebook
Campaign Results Facebook Greater customer audience Larger brand awareness
Optimization $X SEO Google Ads Instagram $X Information Information