SEPTA UPDATE – NEW PAYMENT TECHNOLOGIES SYSTEM SEPTA UPDATE – NEW PAYMENT TECHNOLOGIES SYSTEM APTA Fare Collection Workshop March 19, 2013
An electronic fare payment system that is: Secure, reliable, and convenient Easy to understand and purchase Offers seamless travel across all SEPTA services Simple, straight-forward fare policies SEPTAs Vision
Elements of the Vision New Ways to Purchase Fares: Vending machines Virtual purchases via phone, internet Auto-pay Extensive 3 rd party purchase and reload network Contactless credit cards, mobile payment Universal Fare Media: Same cards / payment forms on both RR and transit No more RR-only tickets No more transit-only tokens Freedom of choice of customers Electronic cards for disabled and seniors
Contract Award Xerox (ACS Transport Solutions) Design, build, install, maintain Robust back-end system, real-time communications network, customer support Unconstrained by proprietary technology License to leverage system to neighboring agencies and throughout Pennsylvania Notice To Proceed Issued February 2012
1,850 Onboard Processors 350 Vending Machines 650 Turnstiles & ADA Faregates 550 Platform Validators 300 Parking Payment Stations 480 Handheld Sales Devices 1,200 offsite purchase and 2,000 offsite reload locations throughout the service area (no agency equipment) 5 NPT System Elements
Base Services (Through End of Warranty) NPT Customer Support Services Phone support Web services Preventive and Corrective Maintenance Software Maintenance and Network Administration Commercial Wireless Services 6
Any compliant form factor Whatever is in your pocket: Contactless credit and debit cards SEPTA card Building access ID cards Cell phones Government-issued benefit cards Magnetic media Cash NPT Payment Forms
Where are we now? Finalizing FDR First article manufacturing and testing underway Communications infrastructure installation underway Services mobilization underway
First Article Testing
Infrastructure Preparation
Market East Station New Fare Line at Concourse Level 11
Suburban Station – West Concourse
30 th Street Station
14 Suburban Station Jenkintown Station
Gateway Stations
Define policies, then design the system Future-proof the system by use of open architecture design principles and relevant standards Secure intellectual property rights to enable system expansion Optimize capital and operating costs Leverage existing infrastructure De-emphasize cash where possible Explore opportunities for outsourcing Design for economy (e.g., media distribution, communications costs, third-party fees) Key Takeaways
Understand your customer demographics by mode of transportation Be aware of your customer payment trends for transportation and non- transportation purchases Determine the optimal operational approach by mode of transportation Plan for iterative functionality releases and incremental successes
Questions? Julie Green Director Revenue Systems LTK Engineering Services John McGee Chief Officer New Payment Technologies SEPTA