Launching Successful Transformation Brandman University January Immersion Jan. 14, 2018

“Houston, We Are About to Launch!” Where are you in the launch process? Project identified, Sponsorship aligned, Case for Change (Drivers) approved, Outcomes clear…?

Confirming Your Type of Change Developmental Change Transitional Change Transformational Change

Three Types of Change Developmental Change

Three Types of Change Transitional Change OLD TRANSITION STATE NEW

Three Types of Change Transformational Change Re-emergence Wake-Up Calls Success Plateau Growth Birth Death: Mindset Shifts Chaos

Launch Topic Focus Groups Launch Strategy Elements Change Governance Desired Outcomes Engagement Strategy Kick-off Communications

Launch Strategy There is more to launching a successful transformation than Kick-Off Communications! This is only one of many Launch Requirements!

Launch Strategy: How will you address these requirements? Sponsor Alignment Launch Process Design Working Sessions Change Governance Project Briefing Scope and Boundary Conditions Stakeholder Map Change Strategy Development Project Operations Conditions for Success Capacity Assurances Kick-Off Communications Course Correction Process

Change Governance Who is leading your change, with what authority? Have you consciously set them up for success? Do you have the authority to do what you need to do for your TCP (re: Content, People, Process)? Change Leadership Roles Governance Structure Clear Decision-Making Process and Style Interface with Operations

Desired Outcomes What will be different in your organization as a result of your TCP being successfully completed and sustained? Beyond naming the solution Beyond “installation” Beyond meeting a metric What are the benefits to the organization and its performance? How compelling are these outcomes to your stakeholders and end-users?

Engagement: Key to Breakthrough! Engagement is TASK Driven! Who’s input do you need on what CLR Tasks? How will you ensure people’s best ideas are encouraged, considered, appreciated? What types and vehicles of engagement will work best in your organization?

Kick-Off Communications Beyond the power point deck announcement, how do you communicate to ensure stakeholder: Understanding Buy-in Thinking about relevant implications Commitment Action!

Table Discussions Go to the table with the topic of your choice. Review that topic’s information in your package. Discuss the topic’s strategic questions. Identify questions or issues about how to succeed at this launch element for your TCP. Choose one question to ask and a spokesperson for your topic.

Launch Topic Focus Groups Launch Strategy Elements Change Governance Desired Outcomes Engagement Strategy Kick-off Communications