The Great Mascot Challenge™ Copyright © 2005 by Sports Career Consulting, LLC

Great Mascot Challenge!™ The term game operations refers to the planning, organization and execution of game production, presentation, entertainment and promotion. This process begins in the creative minds of sports marketing professionals before any games are played. Copyright © 2005 by Sports Career Consulting, LLC

Great Mascot Challenge!™ Game operations play an important role in the organization’s marketing strategy and affects team ticket sales, sponsorship sales, publicity, customer service and branding. An especially important branding mechanism for sports teams is the use of team mascots. Copyright © 2005 by Sports Career Consulting, LLC

Great Mascot Challenge!™ In the Great Mascot Challenge™, we will see how many team mascots you can identify. The presentation will begin illustrating the various activities of the Charlotte Hornets mascot, Hugo. Game rules for the Great Mascot Challenge™ will follow Hugo’s slide show. Copyright © 2005 by Sports Career Consulting, LLC

The Many Masks of Hugo the Hornet… Great Mascot Challenge!™ The Many Masks of Hugo the Hornet… Copyright © 2005 by Sports Career Consulting, LLC

The Many Masks of Hugo the Hornet… Great Mascot Challenge!™ The Many Masks of Hugo the Hornet… Copyright © 2005 by Sports Career Consulting, LLC

The Many Masks of Hugo the Hornet… Great Mascot Challenge!™ The Many Masks of Hugo the Hornet… Copyright © 2005 by Sports Career Consulting, LLC

The Many Masks of Hugo the Hornet… Great Mascot Challenge!™ The Many Masks of Hugo the Hornet… Copyright © 2005 by Sports Career Consulting, LLC

The Many Masks of Hugo the Hornet… Great Mascot Challenge!™ The Many Masks of Hugo the Hornet… Copyright © 2005 by Sports Career Consulting, LLC

Discussion Topic Great Mascot Challenge!™ How do you think Hugo’s actions on and off the court are utilized by the Hornets organization as a marketing vehicle? Why are game operations an important part of sports marketing? Copyright © 2005 by Sports Career Consulting, LLC

The Great Mascot Challenge™ Game Rules Copyright © 2005 by Sports Career Consulting, LLC

Great Mascot Challenge!™ 1) Write your name and class period on the distributed score sheet 2) A graphic featuring a specific mascot will appear on the screen with a corresponding slide number Copyright © 2005 by Sports Career Consulting, LLC

Great Mascot Challenge!™ 3) Write down the mascot name and organization represented by each mascot on your score sheet next to the corresponding slide number 4) For example: Bernie the Brewer – Milwaukee Brewers Copyright © 2005 by Sports Career Consulting, LLC

Great Mascot Challenge!™ 5) Check answers after the last slide has been presented…One point awarded for correct identification of mascot name and one point for identifying the team/organization 6) High Score gets extra credit 7) Good luck! Copyright © 2005 by Sports Career Consulting, LLC

Great Mascot Challenge!™ Copyright © 2005 by Sports Career Consulting, LLC

Great Mascot Challenge!™ Copyright © 2005 by Sports Career Consulting, LLC

Great Mascot Challenge!™ Copyright © 2005 by Sports Career Consulting, LLC

Great Mascot Challenge!™ Copyright © 2005 by Sports Career Consulting, LLC

Great Mascot Challenge!™ Copyright © 2005 by Sports Career Consulting, LLC

Great Mascot Challenge!™ Copyright © 2005 by Sports Career Consulting, LLC

Great Mascot Challenge!™ Copyright © 2005 by Sports Career Consulting, LLC

Great Mascot Challenge!™ Copyright © 2005 by Sports Career Consulting, LLC

Great Mascot Challenge!™ Copyright © 2005 by Sports Career Consulting, LLC

Great Mascot Challenge!™ Copyright © 2005 by Sports Career Consulting, LLC

Great Mascot Challenge!™ Copyright © 2005 by Sports Career Consulting, LLC

Great Mascot Challenge!™ Copyright © 2005 by Sports Career Consulting, LLC

Great Mascot Challenge!™ Copyright © 2005 by Sports Career Consulting, LLC

Great Mascot Challenge!™ Copyright © 2005 by Sports Career Consulting, LLC

Great Mascot Challenge!™ Copyright © 2005 by Sports Career Consulting, LLC

Great Mascot Challenge!™ Copyright © 2005 by Sports Career Consulting, LLC

Great Mascot Challenge!™ Copyright © 2005 by Sports Career Consulting, LLC

Great Mascot Challenge!™ Copyright © 2005 by Sports Career Consulting, LLC

Great Mascot Challenge!™ Copyright © 2005 by Sports Career Consulting, LLC

Great Mascot Challenge!™ Copyright © 2005 by Sports Career Consulting, LLC

Great Mascot Challenge!™ Copyright © 2005 by Sports Career Consulting, LLC

Great Mascot Challenge!™ Copyright © 2005 by Sports Career Consulting, LLC

Great Mascot Challenge!™ Copyright © 2005 by Sports Career Consulting, LLC

Great Mascot Challenge!™ Copyright © 2005 by Sports Career Consulting, LLC

Great Mascot Challenge!™ Copyright © 2005 by Sports Career Consulting, LLC

Great Mascot Challenge!™ Copyright © 2005 by Sports Career Consulting, LLC

Great Mascot Challenge!™ Copyright © 2005 by Sports Career Consulting, LLC

Great Mascot Challenge!™ Copyright © 2005 by Sports Career Consulting, LLC

Great Mascot Challenge!™ Copyright © 2005 by Sports Career Consulting, LLC

Great Mascot Challenge!™ Copyright © 2005 by Sports Career Consulting, LLC

Great Mascot Challenge!™ Copyright © 2005 by Sports Career Consulting, LLC

Great Mascot Challenge!™ Copyright © 2005 by Sports Career Consulting, LLC

Great Mascot Challenge!™ Copyright © 2005 by Sports Career Consulting, LLC

The Great Mascot Challenge™ Answer Key Copyright © 2005 by Sports Career Consulting, LLC

“The Famous Chicken” San Diego Padres Great Mascot Challenge!™ Answer Key Mascot #1 “The Famous Chicken” San Diego Padres Copyright © 2005 by Sports Career Consulting, LLC

“The Phoenix Suns Gorilla” Phoenix Suns Great Mascot Challenge!™ Answer Key Mascot #2 “The Phoenix Suns Gorilla” Phoenix Suns Copyright © 2005 by Sports Career Consulting, LLC

“The Phillie Phanatic” Philadelphia Phillies Great Mascot Challenge!™ Answer Key Mascot #3 “The Phillie Phanatic” Philadelphia Phillies Copyright © 2005 by Sports Career Consulting, LLC

“Wild Wing” Anaheim Mighty Ducks Great Mascot Challenge!™ Answer Key Mascot #4 “Wild Wing” Anaheim Mighty Ducks Copyright © 2005 by Sports Career Consulting, LLC

“Rocky the Mountain Lion” Denver Nuggets Great Mascot Challenge!™ Answer Key Mascot #5 “Rocky the Mountain Lion” Denver Nuggets Copyright © 2005 by Sports Career Consulting, LLC

“Bucky Badger” University of Wisconsin Great Mascot Challenge!™ Answer Key Mascot #6 “Bucky Badger” University of Wisconsin Copyright © 2005 by Sports Career Consulting, LLC

“Iceburgh” Pittsburgh Penguins Great Mascot Challenge!™ Answer Key Mascot #7 “Iceburgh” Pittsburgh Penguins Copyright © 2005 by Sports Career Consulting, LLC

“Blitz” Seattle Seahawks Great Mascot Challenge!™ Answer Key Mascot #8 “Blitz” Seattle Seahawks Copyright © 2005 by Sports Career Consulting, LLC

“Big Al” University of Alabama Great Mascot Challenge!™ Answer Key Mascot #9 “Big Al” University of Alabama Copyright © 2005 by Sports Career Consulting, LLC

“Crunch” Minnesota Timberwolves Great Mascot Challenge!™ Answer Key Mascot #10 “Crunch” Minnesota Timberwolves Copyright © 2005 by Sports Career Consulting, LLC

“Rapidman” Colorado Rapids Great Mascot Challenge!™ Answer Key Mascot #11 “Rapidman” Colorado Rapids Copyright © 2005 by Sports Career Consulting, LLC

“Captain Fear” Tampa Bay Buccaneers Great Mascot Challenge!™ Answer Key Mascot #12 “Captain Fear” Tampa Bay Buccaneers Copyright © 2005 by Sports Career Consulting, LLC

“Bernie Brewer” Milwaukee Brewers Great Mascot Challenge!™ Answer Key Mascot #13 “Bernie Brewer” Milwaukee Brewers Copyright © 2005 by Sports Career Consulting, LLC

“Monte” University of Montana Great Mascot Challenge!™ Answer Key Mascot #14 “Monte” University of Montana Copyright © 2005 by Sports Career Consulting, LLC

“Benny the Bull” Chicago Bulls Great Mascot Challenge!™ Answer Key Mascot #15 “Benny the Bull” Chicago Bulls Copyright © 2005 by Sports Career Consulting, LLC

“Harry the Husky” University of Washington Great Mascot Challenge!™ Answer Key Mascot #16 “Harry the Husky” University of Washington Copyright © 2005 by Sports Career Consulting, LLC

“NJ Devil” New Jersey Devils Great Mascot Challenge!™ Answer Key Mascot #17 “NJ Devil” New Jersey Devils Copyright © 2005 by Sports Career Consulting, LLC

“Billy the Marlin” Florida Marlins Great Mascot Challenge!™ Answer Key Mascot #18 “Billy the Marlin” Florida Marlins Copyright © 2005 by Sports Career Consulting, LLC

“Stanford Tree” Stanford University Great Mascot Challenge!™ Answer Key Mascot #19 “Stanford Tree” Stanford University Copyright © 2005 by Sports Career Consulting, LLC

“Smokey” University of Tennessee Great Mascot Challenge!™ Answer Key Mascot #20 “Smokey” University of Tennessee Copyright © 2005 by Sports Career Consulting, LLC

“Sparty the Spartan ” Michigan State University Great Mascot Challenge!™ Answer Key Mascot #21 “Sparty the Spartan ” Michigan State University Copyright © 2005 by Sports Career Consulting, LLC

“Squatch” Seattle Sonics Great Mascot Challenge!™ Answer Key Mascot #22 “Squatch” Seattle Sonics Copyright © 2005 by Sports Career Consulting, LLC

“The Duck” University of Oregon Great Mascot Challenge!™ Answer Key Mascot #23 “The Duck” University of Oregon Copyright © 2005 by Sports Career Consulting, LLC

“Buzz” Georgia Tech University Great Mascot Challenge!™ Answer Key Mascot #24 “Buzz” Georgia Tech University Copyright © 2005 by Sports Career Consulting, LLC

“K.C. Wolf” Kansas City Chiefs Great Mascot Challenge!™ Answer Key Mascot #25 “K.C. Wolf” Kansas City Chiefs Copyright © 2005 by Sports Career Consulting, LLC

“Who Dey” Cincinnati Bengals Great Mascot Challenge!™ Answer Key Mascot #26 “Who Dey” Cincinnati Bengals Copyright © 2005 by Sports Career Consulting, LLC

“Aubie” Auburn University Great Mascot Challenge!™ Answer Key Mascot #27 “Aubie” Auburn University Copyright © 2005 by Sports Career Consulting, LLC

“D. Baxter” Arizona Diamondbacks Great Mascot Challenge!™ Answer Key Mascot #28 “D. Baxter” Arizona Diamondbacks Copyright © 2005 by Sports Career Consulting, LLC

“Cocky” University of South Carolina Great Mascot Challenge!™ Answer Key Mascot #29 “Cocky” University of South Carolina Copyright © 2005 by Sports Career Consulting, LLC

“Slapshot” Washington Capitals Great Mascot Challenge!™ Answer Key Mascot #30 “Slapshot” Washington Capitals Copyright © 2005 by Sports Career Consulting, LLC

The Great Mascot Challenge™ END Copyright © 2005 by Sports Career Consulting, LLC