MICROSOFT SAVED APPLE? A CASE STUDY BY UOT

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MICROSOFT SAVED APPLE? A CASE STUDY BY UOT

MICROSOFT CORPORATION INTRODUCTION MICROSOFT CORPORATION APPLE 4TH APRIL 1975 BILL GATES & PAUL ALLEN $800+ BILLION USD SATYA NADELA 1ST APRIL 1976 STEVE JOBS, STEVE WOZNIAK, RONALD WAYNE $1+ TRILLION USD TIM COOK YEAR MSFT APPLE 1997 (NOV 28TH) $17.69 $0.69 2018 $105+ $215+

CASE BACKGROUND APPLE COMPUTER APPLE FILED LAWSUIT AGAINST MSFT BANKRUPTCY PHASE MACWORLD BOSTON 1997 MSFT INVESTED $150 MILLION NO VOTING RIGHTS, SOLD STAKE IN 2003

YOU SHOULD THINK ABOUT THIS LAWSUIT, MSFT 90% MARKET SHARE DEAL SETTLEMENT CHANGE OF COURSE STAKE NOT SOLD, MSFT - $53.5 BILLION

COMMENT YOUR VIEWS MSFT WAS RIGHT ABOUT INVESTMENT? WHAT YOU WOULD HAVE DONE AS MSFT CEO IN 1997?