Some bits about UO® Over 530 licensees 12% standard royalty rate, advance payment Exclusive licensing agreement with Nike® for use of the stylized O on headwear and apparel Use to have our own licensing dept; now go through Fermata (2014) Composition for “Mighty Oregon” is public domain; not sound recordings of it
Some University of Oregon® Marks University Of Oregon®, UO® Oregon Ducks™ Go Ducks® Oregon Football™ Oregon Basketball™ Oregon Track And Field™ Track Town® Hayward Field, Autzen Stadium, Mac Court, And Howe Field
The Duck®
Mallard Drake
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I Love My Ducks™ 3 students make a song feat. The Duck in the video University stops them, threatening claims of theft of university property Goes viral Sell thousands of shirts; $2 royalty Tried to register a trademark on I Love My Ducks™, but who does Ducks® belong to in Eugene/Oregon?
Tinker Hatfield
UO® goes after Okoboji (2012)
Duck® brand Duck Tape®