VCE IT Theory Slideshows by Mark Kelly 2016-2019 study design Why users supply data for online transactions Version 1 Begin By Mark Kelly, vceit.com, mark@vceit.com

Contents Convenience Variety of choice Reducing costs

VCE IT slideshows © 2015-2019 Mark Kelly, vceit.com Convenience No need to even get dressed No travelling, parking hassles perfect for elderly, infirm or disabled shoppers less vehicle pollution and traffic is good for everyone VCE IT slideshows © 2015-2019 Mark Kelly, vceit.com

VCE IT slideshows © 2015-2019 Mark Kelly, vceit.com Convenience 24 hours a day / 7 days a week / 52 weeks a year ordering – shop whenever you like Good for 9-to-5 workers who can only shop when shops are closed Take as long as you like to decide No crowds, queues, nagging shop assistants VCE IT slideshows © 2015-2019 Mark Kelly, vceit.com

VCE IT slideshows © 2015-2019 Mark Kelly, vceit.com Convenience No need to deal with those sorts of people VCE IT slideshows © 2015-2019 Mark Kelly, vceit.com

VCE IT slideshows © 2015-2019 Mark Kelly, vceit.com Convenience Can buy (cough) those certain delicate personal items discreetly VCE IT slideshows © 2015-2019 Mark Kelly, vceit.com

VCE IT slideshows © 2015-2019 Mark Kelly, vceit.com Convenience No need to drag the unwilling into the endless shopping frenzy VCE IT slideshows © 2015-2019 Mark Kelly, vceit.com

VCE IT slideshows © 2015-2019 Mark Kelly, vceit.com Convenience Compare sellers and prices online Easy payment via Paypal, credit card Home delivery Track orders online Check seller’s reputation online e.g. at whirlpool.net.au eBay sellers are rated by their buyers’ feedback Consumer protection dodgy sellers or products may be removed by reputable auction sites refunds may be given by auction sites or credit card companies in case of sellers’ fraud VCE IT slideshows © 2015-2019 Mark Kelly, vceit.com

VCE IT slideshows © 2015-2019 Mark Kelly, vceit.com Convenient online-only features such as side-by-side product comparisons or feature filtering to narrow down suitable products VCE IT slideshows © 2015-2019 Mark Kelly, vceit.com

VCE IT slideshows © 2015-2019 Mark Kelly, vceit.com Convenience Often products have lots of details about their specifications to make choosing the right product easier. Products are often pictured out of the box, which may be impossible in many physical stores with products in boxes, and not on display. Can easily see what you’re buying. VCE IT slideshows © 2015-2019 Mark Kelly, vceit.com

VCE IT slideshows © 2015-2019 Mark Kelly, vceit.com Easy to defer purchase to avoid impulsive spending Easy to buy a lot of items Seller’s reputation Free shipping Shipping forecast Explicit consumer protection Auction site protects buyers Detailed pix VCE IT slideshows © 2015-2019 Mark Kelly, vceit.com

VCE IT slideshows © 2015-2019 Mark Kelly, vceit.com Variety of choice Sellers can be local or international – thousands of sellers, rather than just a handful within driving distance A global range of product options are available, not just what the corner shop happens to stock Specialised, rare and exotic products are available that cannot be found locally VCE IT slideshows © 2015-2019 Mark Kelly, vceit.com

VCE IT slideshows © 2015-2019 Mark Kelly, vceit.com Reducing costs Price comparison shopping is cheaper and easier online than travelling between several physical shops or telephoning for information. Some sites offer ‘free’ shipping and still cost less than retail. Auction sites can produce bargain buys. Sellers don’t have to pay for showrooms and their parking spaces, air conditioning, shop fittings, cleaners, and sales staff, so prices are lower. And shoplifting is harder online, so they reduce their losses and your costs. VCE IT slideshows © 2015-2019 Mark Kelly, vceit.com

VCE IT slideshows © 2015-2019 Mark Kelly, vceit.com Reducing costs Products coming straight from the manufacturer removes the profit of retailing middlemen, so consumers save money. Marketplace competition keeps sellers’ prices down. It’s harder for them to overcharge when someone else on the other side of the planet decides to charge less. No GST (at the moment!) if buying from overseas. VCE IT slideshows © 2015-2019 Mark Kelly, vceit.com

VCE IT slideshows © 2015-2019 Mark Kelly, vceit.com Topic X VCE IT slideshows © 2015-2019 Mark Kelly, vceit.com

VCE IT slideshows © 2015-2019 Mark Kelly, vceit.com Research http://www.fairtrading.nsw.gov.au/ftw/Consumers/Ways_to_shop/Online_shopping/Online_shopping_research.page The market research was conducted in September 2012 by Stancombe Research on behalf of NSW Fair Trading. It consisted of two online surveys of: 1,000 NSW consumers, and 200 NSW small to medium businesses. Some of the key findings of this research are: The three most important reasons driving consumers to shop online are lower prices, convenience and availability of a wider choice of goods. The main reasons for small to medium businesses selling online include reaching a larger number of consumers and providing greater convenience for the shopper. 74% of consumers shop online entirely or mostly from Australian businesses. 32% of consumers and 40% of small to medium businesses say they don’t know who is responsible for goods that are lost or damaged in transit. 48% of small to medium businesses do not use a secure webpage for payments or collecting personal details. 24% of consumers use a mobile device such as a smart phone or tablet to shop online. VCE IT slideshows © 2015-2019 Mark Kelly, vceit.com

Remember - online transactions must happen on the floor VCE IT slideshows © 2015-2019 Mark Kelly, vceit.com

VCE IT slideshows © 2015-2019 Mark Kelly, vceit.com References laptops.specout.com – laptop specification images NSW Fair Trading - http://www.fairtrading.nsw.gov.au/ftw/Consumers/Ways_to_shop/Online_shopping/Online_shopping_research.page Google images VCE IT slideshows © 2015-2019 Mark Kelly, vceit.com

VCE IT THEORY SLIDESHOWS 2016-2019 study design Mark Kelly mark@vceit.com vceit.com These slideshows may be freely used, modified or distributed by teachers and students anywhere but they may NOT be sold. they must NOT be redistributed if you modify them. This is not a VCAA publication and does not speak for VCAA. Portions (e.g. exam questions, study design extracts, glossary terms) may be copyright Victorian Curriculum and Assessment Authority and are used with permission for educational purposes. Thanks, guys! VCE IT slideshows © 2015-2019 Mark Kelly, vceit.com

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