Implementation Activities PSIP / NRW 5th COCOM Meeting Murcia Susanne Jakobs, ZENIT Katja Käding, NeMa 13th and 14th of October, 2005 INSTITUTO DE FOMENTO REGIÓN DE MURCIA Implementation Activities PSIP / NRW - State of the Art -

Agenda Network Kick-Off Promotion activities Difficulties coming up Interface to materials day Introducing STRATINC to different conferences

STRATINC – Network Launch 1/2 Kick-off event STRATINC Expert-network New Materials 22 of April 2005 Concept of WS developed by special trainer from software provider To build the network, joint market challenges will be discussed and joint benefits of knowledge transfer as a base for cooperation will be elaborated Content of WS: joint benefits, working methods for knowledge transfer, mutual benefit, knowledge structuring and look ahead to a lively networking Participants: executives, experts and further person from the materials sector

STRATINC – Network Launch 2/2 High problem awareness of participants Added value should be of economic nature A community of practice needs trust Quotation: The human factor: The extent to which a person reveals something correlates with the trust he has in his vis-à-vis. Introduction of software Elaboration of a network structure Technical issues (topics of materials day) Cooperation issues Project expert networking

STRATINC – Promotion activities STRATINC and the expert network now appears on the Zenit Homepage There have been two STRATINC related articles in the NeMa News STRATINC has been published within the Zenit Newsletter (February 2004: Information-management for Materials-Technical companies, April 2005: Building of an expert-platform, October 2005: Linking of experts) Interface with the NeMa Materials Day as a promotion activity

vom 14.04.2004 Example for a NeMa news article

vom 22.08.2005 Example for a NeMa news article

STRATINC – Difficulties arisen Sceptical behaviour of participants in Kick-off event Change of personnel causes delays within promotion of network Initiation complicacy: no traffic on the website!!! Dense networking environment in NRW as a rival Suggestions to solve the problem: Reflecting about new promotion ideas!!! ???

STRATINC – Interface to Materials Day The Materials Day will take place in Cologne with participation of all relevant stakeholders in the materials sector in NRW 15.11.2005

Introducing STRATINC to different conferences Materials conference in Constanta, Romania (September 2005) Presentation of STRATINC and the expert platform for new materials in NRW in the frame of technology transfer Industrial change management conference in Sopron, Hungary (October 2005) Presentation of STRATINC, strategic intelligence and the results of the project

Thank you very much for your attention!