Data Visualization with Tableau

Slides:



Advertisements
Similar presentations
KompoZer. This is what KompoZer will look like with a blank document open. As you can see, there are a lot of icons for beginning users. But don't be.
Advertisements

With Microsoft ® Excel 2010© 2011 Pearson Education, Inc. Publishing as Prentice Hall1 GO! with Microsoft ® Excel 2010 Chapter 1 Creating a Worksheet and.
Spreadsheet Basics Computer Technology.
Spreadsheet Basics Computer Technology.
 Microsoft Excel is an electronic spreadsheet.  As with a paper spreadsheet, you can use Excel to organize your data into rows and columns and to perform.
Using Macros and Visual Basic for Applications (VBA) with Excel
Understanding Microsoft Excel
EXCEL Spreadsheet Basics
BY: T. KHAWLAH AL-MUTLAQ Excel Web App. Introduction to Spreadsheets 2 A spreadsheet is an electronic file used to organize related data and perform calculations.
Using Excel to Understand Your Data Clayton County Public Schools Department of Research, Evaluation and Assessment Assistant Principal In-Service.
MICROSOFT OFFICE 2013 EXCEL 1. 2 File Tab 1 Title Bar 5. Group 7 Name Box 6 Active Cell 8 Formula Bar 4 Ribbon 9 Column 10. Row 11 Sheet Tabs 12 View.
Access Lesson 2 Creating a Database
Managing Grades with Excel Viewing Help To view Help 1.Open Excel on your computer. 2.In the top right hand corner of the Excel Screen type in the.
GO! with Microsoft® Excel 2010
Integrating Access with the Web and with Other Programs.
Microsoft Office 2007 Excel Chapter 9 Part 3: Creating and Formatting Pivot Charts and PivotTables.
Introduction to Spreadsheets Presented by Frank H. Osborne, Ph. D. © 2005 Bio 2900 Computer Applications in Biology.
Microsoft Excel 2010 Chapter 8
XP New Perspectives on Microsoft Access 2002 Tutorial 71 Microsoft Access 2002 Tutorial 7 – Integrating Access With the Web and With Other Programs.
COMPREHENSIVE Excel Tutorial 8 Developing an Excel Application.
Building and managing class pages on our new Web site School Wires Training.
Lesson 1 – Microsoft Excel The goal of this lesson is for students to successfully explore and describe the Excel window and to create a new worksheet.
Data Analysis and Security 11 Session Version 1.0 © 2011 Aptech Limited.
Using a Spreadsheet Chapter 5.
Analysing Data with Excel Importing Data from a Text File To import data from a text file: 1.Start Excel. 2.Click File, click New, click Workbook,
ACCESS Part 2. OBJECTIVES  Use the Form Wizard  Create a split form  Use Form Layout View  Add fields to a form  Modify form controls  Create calculations.
Working with Reports in Microsoft Excel Session Version 1.0 © 2011 Aptech Limited.
Create Forms Lesson 5. Objectives Software Orientation The Forms group (below) is located on the Create tab in the Ribbon and can be used to create a.
Key Applications Module Lesson 21 — Access Essentials
The introduction of Microsoft Excel. Spreadsheet Basic.
Analysing Data with Excel Viewing Help To view Help 1.On the Start menu, point to Programs, and then click Microsoft Excel. 2.On the Help menu,
EXCEL CHAPTER 6. OBJECTIVES Create a PivotTable Change the values field Modify and Format PivotTable Create a PivotChart 2.
Lesson 1 – Microsoft Excel * The goal of this lesson is for students to successfully explore and describe the Excel window and to create a new worksheet.
Spreadsheets the basics. Readings n As per Module 5.
LOGO Chapter 4 Charts 1. LOGO What is a Chart?  Charts are visual representations of worksheet data. Charts often makes it easier to understand the data.
Copyright 2007, Paradigm Publishing Inc. ACCESS 2007 Chapter 6 BACKNEXTEND 6-1 LINKS TO OBJECTIVES Using the Report Button Using the Report Button Print.
Understanding Microsoft Excel Lesson 1 – Microsoft Excel 2013.
Web Site Development - Process of planning and creating a website.
Microsoft Office 2013 Try It! Chapter 4 Storing Data in Access.
Spreadsheet Basics Computer Technology What is a spreadsheet? Spreadsheets are: –Applications that track, analyze, and chart numeric information –Used.
Chapter 28. Copyright 2003, Paradigm Publishing Inc. CHAPTER 28 BACKNEXTEND 28-2 LINKS TO OBJECTIVES Table Calculations Table Properties Fields in a Table.
Education And Training CTC IT DIVISION PivotLink User Training April 2010.
Microsoft Excel Illustrated Introductory Workbooks and Preparing them for the Web Managing.
Marketing Analytics: Database Query with MySQL Disclaimer: All logos, photos, etc. used in this presentation are the property of their respective copyright.
Understanding Microsoft Excel
Data Visualization with Tableau
David Lowe, Data librarian Evans library, Florida Tech
Excel Tutorial 8 Developing an Excel Application
Understanding Microsoft Excel
Tutorial 5: Working with Excel Tables, PivotTables, and PivotCharts
Using Excel with Google Maps
Day 10: MICROSOFT EXCEL – CHAPTER 7 CONTD. MICROSOFT EXCEL – CHAPTER 6
DreamWeaver CS4.
Excel 1 Microsoft Office 2013.
Excel Spreadsheet Introduction and Terminology.
Understanding Microsoft Excel
Data Visualization through Tableau
Spreadsheet Basics Computer Technology.
Microsoft Office Access 2003
Spreadsheet Basics Computer Technology.
Microsoft Office Access 2003
Chapter 5 Microsoft Excel Window
Spreadsheet Basics Computer Technology.
Analytics In Action: Pivot Tables Chapter 12.
Understanding Microsoft Excel
Tutorial 7 – Integrating Access With the Web and With Other Programs
Topic 11 Lesson 1 - Analyzing Data in Access
Charts A chart is a graphic or visual representation of data
Spreadsheet Basics Computer Technology.
Getting Started with Data
Presentation transcript:

Data Visualization with Tableau Marketing Analytics: Data Visualization with Tableau Disclaimer: All logos, photos, etc. used in this presentation are the property of their respective copyright owners and are used here for educational purposes only © Stephan Sorger 2014. www.StephanSorger.com; Data Visualization with Tableau; Tableau.1

Data Visualization Category Description Definition Visual representation of data for easier understanding and additional insight Concept Combine science of data and statistics with graphic arts DPA Data Presentation Architecture Goal: Identify, locate, manipulate, format, and present data Interaction Lets users interact with data by seeing different representation Example: See one company in context of industry Example: See groups of companies in context of industry © Stephan Sorger 2014. www.StephanSorger.com; Data Visualization with Tableau; Tableau.2

Tableau © Stephan Sorger 2014. www.StephanSorger.com; Data Visualization with Tableau; Tableau.3

Tableau Public Typical dataset: Aircraft bird strikes from 2000-2011, from FAA Want to know: What departure airport resulted in the highest cost for bird strikes? What conditions are associated with high numbers of bird strikes? Another question © Stephan Sorger 2014. www.StephanSorger.com; Data Visualization with Tableau; Tableau.4

Tableau Public 1. Prepare dataset Remove explanatory material Check that top row contains header with variable names © Stephan Sorger 2014. www.StephanSorger.com; Data Visualization with Tableau; Tableau.5

Tableau Public 2A. Download Tableau Public Go to: tableausoftware.com/public Click on Tableau Public link © Stephan Sorger 2014. www.StephanSorger.com; Data Visualization with Tableau; Tableau.6

Tableau Public 2B. Download Tableau Public Enter email address Click “Download” and follow steps © Stephan Sorger 2014. www.StephanSorger.com; Data Visualization with Tableau; Tableau.7

Tableau Public 3. Launch Tableau Public Launch application (auto-launches after download) Click on “Open Data” © Stephan Sorger 2014. www.StephanSorger.com; Data Visualization with Tableau; Tableau.8

Tableau Public 4. Load Data Click on “Microsoft Excel” Select dataset © Stephan Sorger 2014. www.StephanSorger.com; Data Visualization with Tableau; Tableau.9

Tableau Public 5. Launch Viz (visualization) Click “Go to Worksheet” © Stephan Sorger 2014. www.StephanSorger.com; Data Visualization with Tableau; Tableau.10

Tableau Public 6. Note Layout of Data in Left Column T/F: True/ False Calendar/Watch: Date/Time Abc: Text #: Numeric Data O (Globe): Geo-location Data 6. Note Layout of Data in Left Column Dimensions: Categorical fields; Describe data points; Often text-based Measures: Numerical fields; Used in mathematical calculations © Stephan Sorger 2014. www.StephanSorger.com; Data Visualization with Tableau; Tableau.11

Tableau Public 7. Build visualization Drag “SUM(Cost: Total $)” into Columns area & Airport: Name into Rows “Show Me” palette shows available chart types for that set of data Default in this case is Bar Chart; Cannot see all data; Not a good “story” © Stephan Sorger 2014. www.StephanSorger.com; Data Visualization with Tableau; Tableau.12

Tableau Public 8. Select more compelling view Click on each option until you get a more interesting vizualization Winner: “Packed Bubbles” view; Size of bubble represents cost © Stephan Sorger 2014. www.StephanSorger.com; Data Visualization with Tableau; Tableau.13

Tableau Public 9. Keep Packed Bubble visualization by labeling Tab Click on “+” icon on next tab to open new sheet © Stephan Sorger 2014. www.StephanSorger.com; Data Visualization with Tableau; Tableau.14

Tableau Public 10A. Add title Click on chart icon. Select “Title” © Stephan Sorger 2014. www.StephanSorger.com; Data Visualization with Tableau; Tableau.15

Tableau Public 10B. Add title Enter title. In this case, “Bird Strikes by Airport: Bubble” Click OK © Stephan Sorger 2014. www.StephanSorger.com; Data Visualization with Tableau; Tableau.16

Tableau Public 11. Filter Data Right-click on: “When: Time of Day” Click Show Quick Filter © Stephan Sorger 2014. www.StephanSorger.com; Data Visualization with Tableau; Tableau.17

Tableau Public 12. Select Time of Day to view filtered results Hint: Go to Window  “Show Toolbar” and deselect to see filter bar © Stephan Sorger 2014. www.StephanSorger.com; Data Visualization with Tableau; Tableau.18

Tableau Public 13A. Explore how Time of Day affects number of bird strikes Dawn: Newark Liberty Intl (New Jersey): #1 for bird strike cost at dawn © Stephan Sorger 2014. www.StephanSorger.com; Data Visualization with Tableau; Tableau.19

Tableau Public 13B. Explore how Time of Day affects number of bird strikes Dusk: La Guardia airport (New York): #1 for bird strike cost at daytime © Stephan Sorger 2014. www.StephanSorger.com; Data Visualization with Tableau; Tableau.20

Tableau Public 13C. Explore how Time of Day affects number of bird strikes Dusk: Orlando Sanford Intl Airport (Florida): #1 for bird strike cost at dusk © Stephan Sorger 2014. www.StephanSorger.com; Data Visualization with Tableau; Tableau.21

Tableau Public 13D. Explore how Time of Day affects number of bird strikes Night: Subic Bay International (Philippines): #1 in bird strike cost at night © Stephan Sorger 2014. www.StephanSorger.com; Data Visualization with Tableau; Tableau.22

Tableau Public 14. Create new view showing impact of different aircraft makes and models Create new view by clicking on + (chart) icon tab at bottom “Sheet 2” can be renamed “BirdStrike: Aircraft” © Stephan Sorger 2014. www.StephanSorger.com; Data Visualization with Tableau; Tableau.23

Tableau Public 15. Create new view showing impact of different aircraft makes and models Re-created bubble view Drag “Aircraft Make/Model” to “Color” to show make/model in color © Stephan Sorger 2014. www.StephanSorger.com; Data Visualization with Tableau; Tableau.24

Tableau Public 16. Create new view showing impact of different aircraft makes and models Result shows different aircraft makes and models in different colors Click through list on lower left to find aircraft most involved in bird strikes © Stephan Sorger 2014. www.StephanSorger.com; Data Visualization with Tableau; Tableau.25

Tableau Public 17. Create new view showing impact of different aircraft makes and models We find that A-320 responsible for much cost at #1 airport, LaGuardia © Stephan Sorger 2014. www.StephanSorger.com; Data Visualization with Tableau; Tableau.26

Tableau Public 18. Save visualization by publishing to the web Click File  Save to Web As… © Stephan Sorger 2014. www.StephanSorger.com; Data Visualization with Tableau; Tableau.27

Tableau Public 19. Save visualization by publishing to the web Enter Email and Password If you have not already done so, create an account so you can save viz. © Stephan Sorger 2014. www.StephanSorger.com; Data Visualization with Tableau; Tableau.28

Tableau Public 20. Save visualization by publishing to the web Enter Name and click “Save” © Stephan Sorger 2014. www.StephanSorger.com; Data Visualization with Tableau; Tableau.29

Tableau Public 21. Save visualization by publishing to the web Share with weblink Share with social media © Stephan Sorger 2014. www.StephanSorger.com; Data Visualization with Tableau; Tableau.30