Can Alvarez Keep McDonald's Sizzling?

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Presentation transcript:

Can Alvarez Keep McDonald's Sizzling?

McDonalds Success In February of 2009, world wide sales up 5.4%. 58 million customers served daily 32,000 outlets world wide in 118 countries One of only two Dow Jones Industrial Average stocks to finish 2008 with a gain. (Wal-Mart) Profitable every year since 2003

Ralph Alvarez Born in Cuba 53 years old McDonald's president and chief operating officer Been with McDonalds since 1994 Many give him the credit for McDonalds success

Reasons for Success Cut costs Utilization of data and research Better business decisions Succession planning Smarter marketing Customer service

Franchise The franchise owners are closely following Alvarez’s business recommendations Examine closely the locations of new stores Mandates to buy more efficient equipment The new equipment designed to compete with Starbucks have increased sales

Future of McDonalds Many think Alvarez will be the successor to the 64-year-old Chief Executive Jim Skinner once he retires The current profit streak of six years shows no sign of turning around Additions of Kiosks in certain McDonalds are sure to improve ordering times.