Thinking Responsive

Governor’s Strategic goals for Georgia Vision: A lean and responsive state government that allows communities, individuals and businesses to prosper Educated Mobile Growing Healthy Safe Responsible and Efficient Government Provide technology guidance and oversight to enable sound business solutions Promote state services through innovative technology solutions

Babies vs. devices 370K babies born every day 378K iPhones sold 562K iOS devices activated Source: Luke Wroblewski - http://www.lukew.com/ff/

Desktop…whomp, whomp http://pewinternet.org/Commentary/2012/February/Pew-Internet-Mobile.aspx

Responsive design

Flexible layouts Source: TopTenPK.com

georgiagov Source: Google Analytics

2012 Georgiagov PLATFORM Desktop – 82% Mobile – 15% Tablet – 2% Source: Google Analytics

2013 Georgiagov PLATFORM Desktop – 69% Mobile – 25% Tablet – 5.5% Gained visitors across the board – Desktop visits up 7% Mob – tab visits more than doubled at 114% and 137% Source: Google Analytics

DCSS WEB Traffic - 2013 Desktop – 49% Mobile – 46% Tablet – 5.5% Gained visitors across the board – Desktop visits up 7% Mob – tab visits more than doubled at 114% and 137% Source: Google Analytics

DCSS Aug 23, 2012 - Sep 22, 2012 298K Aug 23, 2013 - Sep 22, 2013 270K desktop Aug 23, 2012 - Sep 22, 2012 298K Aug 23, 2013 - Sep 22, 2013 270K Mobile Aug 23, 2013 - Sep 22, 2013 242K 45.13% Aug 23, 2012 - Sep 22, 2012 126K 29.05% Tablet Aug 23, 2013 - Sep 22, 2013 23K 4.44% Aug 23, 2012 - Sep 22, 2012 9K 2.3% Source: Google Analytics

The mobile landscape 67% of monthly Facebook users on mobile 23% growth of mobile only facebook users in 3 months Source: Luke Wroblewski - http://www.lukew.com/ff/

The mobile landscape 67% of monthly Facebook users on mobile 23% growth of mobile only facebook users in 3 months Source: Luke Wroblewski - http://www.lukew.com/ff/

The mobile landscape 67% of monthly Facebook users on mobile 23% growth of mobile only facebook users in 3 months Source: Luke Wroblewski - http://www.lukew.com/ff/

Links Be conscious of what you post on Facebook and Twitter Bethany’s lesson: Part of Georgia.gov’s social mission is to support other agencies. I post a lot of links directing people to Georgia Gov Agency’s websites. However, I don’t typically think about people seeing the content I post on their phones, since I’m on my desktop when I schedule it. That could be a reason our numbers are low for the link types on facebook. People don’t like clicking links on their phone. Unless there is super good content (example: which state fits your personality? I clicked that from twitter on my phone—not responsive at all, but I still did it).

Blog Content Short and sweet Chunky Lists Headings Pictures

GOV Talks: Mobile www.portal.georgia.gov/govtalksmobile Mobile is NOT the future, it is NOW User’s experience with mobile Be content conscious, start now!

Drink responsively.