KELLER WILLIAMS REALTY KW Technology for Agents 101 eEdge: Contact Information

eEdge - Contact Information To begin, access your eEdge Dashboard on mykw.kw.com (Click) Expand the myMarketing menu (Click) and choose Manage eEdge Website

eEdge - Contact Information From here, you can access your contact information by clicking on Admin in the eEdge menu bar (Click) , then select, My Account from the drop down.

eEdge - Contact Information The eEdge Contact Information page is broken into several sections. You’ll need to click the Edit button at the very bottom of the page to make any changes to these sections. (Click)

eEdge - Contact Information Once you’re in edit mode you can begin adding information to the Profile Details section. All the contact information from this section is displayed on your eEdge website and marketing materials. (Click) Two fields of particular interest are your Website and your eEdge Email. (Click) Be sure to add an External Email address in this section. The external email should be the email address you use for your business every day. (Click) Under the Marketing section, you’ll see another email field called Marketing Email address (Click) and your Marketing Website address. These addresses will appear on all of your marketing materials. Please note that if these fields are changed from their default, the leads from your marketing materials will not go directly into your eEdge lead management system. (Click) Call to Action will show on your online marketing pieces. (Click) The Additional Info will show on all pages so this is a great place to add any analytic widgets and be sure to complete the Bio section as much as possible so visitors can get to know you better when they view this part of your website.

eEdge - Contact Information If you want to preview your eEdge website, (Click) this is where you do it. Simply click on View your website. If needed, please be sure to fill out any unpopulated fields in the General Info section.

eEdge - Contact Information Quick statistics from NAR: Agents have a 72 percent chance of turning an Internet lead into a client if the agent contacts them live within the hour of their visit to the agent’s website. After four hours, that chance drops down to 29 percent. That’s why eEdge offers a lead alert system so you can respond to new Internet leads before they get away. (Click) From the left navigation pane, click Alerts, then click Add. (Click) To receive a text alert, enter your cell phone number with no spaces. Then, select your carrier from the drop-down list. To receive an email alert, enter the email address at which you want to receive alerts—one that you will check frequently. (Click) Click Add when you are done. You can then repeat this process twice to set up two additional alerts. BEST PRACTICE: Some agents use the extra alert settings to add their administrative assistant or real estate partner to ensure that someone can follow up immediately with new internet leads.

You’re done! Finished! Have questions? http://answers.kw.com support@kw.com