RE-THINKING NETWORKING: HOW ANYONE CAN NETWORK SUCCESSFULLY

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Presentation transcript:

RE-THINKING NETWORKING: HOW ANYONE CAN NETWORK SUCCESSFULLY PRESENTED TO: April 25, 2018 Presented by: David Cooley Director of Alumni Career Services, UCLA Anderson, Office of Alumni Relations

QUESTIONS FOR AMG MEMBERS What do you think of when you hear the term “Networking”? What comes to mind? Who likes networking, and who doesn’t? How did networking get such a bad rap? Do extroverts have an advantage when it comes to networking? Where are the best places to network? How do you network here at UCLA ? Why do Informational Interviews (part of Networking)?

Informal Networking …can happen in any place, anywhere, at anytime: here on campus, a restaurant, on a plane, at a dinner party, through a social or professional networking website (Facebook, LinkedIn, etc) – virtually anywhere! When you do meet new people and expand your networks, you also will want to communicate who you are – and what you have to offer – effectively, clearly and confidently.

NETWORKING Many people think of networking as simply the act of meeting new people. Effective networking is more than just trying to expand the number of people you know and who know you. Networking is about relationship building – and this is very similar to how you build other friendships. This means getting to know people on an authentic and sincere level - not just meeting people with a “What can you do for me?” objective in mind.

“You don’t need more contacts. You need more friends.” MORE NETWORKING? “You don’t need more contacts. You need more friends.” Jeffrey Gitomer, author of Little Black Book of Connections: 6.5 Assets for Networking Your Way to Rich Relationships

The Simple Keys to Successful Networking Active Listening – What do you hear in your conversations with people? Don’t be TRANSACTIONAL! Follow-Up: Don’t be forgettable. Send thank you emails or notes! Thoughtfulness Smart, informed questions Don’t Work the Room Don’t ask “What Do You Do?” Try something more original!

5 Pieces of Advice for Networking as an Introvert (From Scholarshippoints.com) Prepare ahead of time Arrive early Consider networking with a friend Keep Your Conversations Short Recognize Your Strengths and Weaknesses, and Use them to Your Advantage

Introverted. No problem. Read INC Introverted ? No problem! Read INC. magazine’s points in: It Turns Out Introverts Make Better Networkers (by Kevin Duam) They are selective about who they talk to They consider what comes out of their mouths They get to the point! They give others time to share They follow up with intent

Maintaining Your Network -- and the importance of follow-up Networking is not just meeting people, but building relationships and maintaining contact with the groups of people that you meet. If you’ve only had contact with a person once in a year, they do not really belong to your “network.” Don’t let 4-6 months go by without staying in touch with a key contact who you want in your network. After meeting with a contact, send a thank you e-mail (or a formal thank you note or letter) to thank the person for taking the time to speak with you. An impactful thank you email is not just a quick one-line “thank you, it was nice to meet you,” but rather, incorporates your take-aways from your conversation with that person. This is why it is important to jot down some notes on the back of the person’s business card after your conversation so you can remember the key highlights. Follow-up shows that you appreciated their time and their advice and that you are invested in this contact.

Recommended Reading Publishing date: May 1, 2018

INFORMATIONAL INTERVIEWS ARE: An opportunity to obtain more information, feedback and an “insider” perspective about a particular career, position or company or role within UCLA and what it takes to be successful in that field or role. These conversations will help position you competitively for a job interview or other networking conversations with others in UCLA – or at a company A chance to make a strong impression to an industry or UCLA contact or colleague that might lead to potential referrals or opportunities in the future. A crucial and highly effective way to expand your professional network by significantly increasing the number of professional contacts whom you know and who know you – who you have made a great impression with Most importantly: An opportunity to make new friend!

INFORMATIONAL INTERVIEWS ARE NOT: The time to ask for a job. If you start the conversation by asking your contact if they know of any job opportunities, you may immediately lose their interest. A job interview. Don’t push too hard on selling your individual strengths, or why you would be a great fit with their department. This isn’t the time for the hard sell; however, you can strategically talk about your key strengths, experiences if asked or if opportunity arises.

THE LIKEABILITY FACTOR – MAKING A GREAT IMPRESSION What is likeability so important? Show a genuine interest in the person you are speaking with Smile! Ask compelling questions about them, and have a sense of humor about yourself Be “real” (i.e., don’t pretend to be one way just to impress them. It will backfire.) The more “likeable” a person is, the more willing a contact is interested in helping a person.

What are your networking roadblocks?

Questions?

Thank you to AMG, Paris McDonald and Dianne Fuller – and thanks to you!