AP GOV Review: Video #22 - The Impacts Of The News Media On Politics Everything You Need To Know About The Impacts Of The News Media On Politics To Succeed In AP Government

Media As A Linkage Institution What is a linkage institution? It connects people to their government Other examples? Political parties, interest groups, and elections How is the media a linkage institution? By covering: polls, political officials, programs, and public policy

How Does The Media Impact Politics? The media covers policy and cover specific issues The media focuses more on candidates than campaign issues Rarely does the media cover an entire speech, rather soundbites are often used “Horse-race journalism” - focus on polls, rather than issues

How Does The Media Impact Politics? The President and other high ranking government officials have a Press Secretary Meet with the press often, helps prepare the president for media addresses Media Bias - different outlets may have different ideologies Josh Earnest

Test Tips Multiple-Choice: The media as a LINKAGE INSTITUTION! Be able to identify horse-race journalism Free Response: Media impacting policy (2013)

See You Back Here For Video #23 - The News Media Industry And Its Consequences Thanks for watching Best of luck!