Sawaya Segalas & Co., LLC Preliminary Introductory Materials February 2011 February 2011 Sawaya Segalas & Co., LLC Preliminary Introductory Materials 154-153-153 110-154-191 255-206-139 44-78-106 IRI Analysis – Food Channel Only January 2014
Bottled Water Category Retail Dollar Sales – Food Channel Only Strictly Confidential Bottled Water Category Retail Dollar Sales – Food Channel Only Still Bottled Water Category Retail Dollar Sales (% Growth) Sparkling Bottled Water Category Retail Dollar Sales (% Growth) Premium Bottled Water Segment Retail Dollar Sales (% Growth) 2.5% 3.2% 1.0% (1.0%) 24.8% 25.7% 28.8% 30.2% 15.1% 13.9% 11.8% 12.2% Dollar values in thousands Source: IRI Food Channel latest 52 weeks ending January 26,2014 Saratoga, San Benedetto, San Pellegrino, Voss
Bottled Water Category Retail Volume Sales – Food Channel Only Strictly Confidential Bottled Water Category Retail Volume Sales – Food Channel Only Still Bottled Water Category Retail Volume Sales (% Growth) Sparkling Bottled Water Category Retail Volume Sales (% Growth) Premium Bottled Water Segment Retail Volume Sales (% Growth) 0.7% 13.6% 11.7% 8.5% 5.6% 20.9% 21.0% 22.8% 22.5% 15.5% 14.1% 10.8% 11.6% Values in millions of units Source: IRI Food Channel latest 52 weeks ending January 26,2014 Saratoga, San Benedetto, San Pellegrino, Voss
Strictly Confidential Retail Dollar Sales of Selected Premium Bottled Water Brands Food Channel Only Premium Bottled Water Brands Retail Dollar Sales (% Growth vs. YAG Period) (16.2%) (7.6%) 27.7% 5.6% 9.7% 23.9% 17.1% (33.1%) (5.4%) 26.6% 4.6% 12.2% 18.7% 15.4% (22.7%) (3.1%) 30.2% (0.2%) 8.3% 19.2% 13.9% (22.1%) 2.9% 22.4% (0.4%) 5.9% 19.2% 17.5% $ values in millions Source: IRI Food Channel latest 52 weeks ending January 26,2014
Voss ACV by Region – Food Channel Only Strictly Confidential Voss ACV by Region – Food Channel Only L-4 January 26, 2013 (Latest 4 Weeks Year Ago) L-4 December 29, 2013 (Latest 4 Weeks Month Ago) L-4 January 26, 2013 (Latest 4 Weeks) Total Voss: 37.8% Total Voss: 45.1% Total Voss: 46.0% Source: IRI Food Channel latest 4 weeks ending January 26,2014
Voss Dollar Sales per Point of Distribution – Food Channel Only Strictly Confidential Voss Dollar Sales per Point of Distribution – Food Channel Only Dollar Sales per Point of Distribution (L-12 as of January 26,2014) = Plastic/PET SKU = Glass SKU Still Water SKUs Sparkling Water SKUs Avg. Sales per Point of Distribution: $13.8 Avg. Sales per Point of Distribution: $14.9 Dollar values in thousands Source: IRI Food Channel latest 12 weeks ending January 26,2014
Voss Retail Dollar Sales by SKU – Food Channel Only Strictly Confidential Voss Retail Dollar Sales by SKU – Food Channel Only Dollar Sales of Voss by SKU (% Growth vs. YAG Period) Dollar values in thousands Source: IRI Food Channel latest 52 weeks ending January 26,2014
Voss Retail Volume Sales by SKU – Food Channel Only Strictly Confidential Voss Retail Volume Sales by SKU – Food Channel Only Volume Sales of Voss by SKU (% Growth vs. YAG Period) Values in thousands of units Source: IRI Food Channel latest 52 weeks ending January 26,2014