Visuals English 1201, 2201 Adapted from K.Jesperson 1

Focal Point – where the eye is drawn in a visual – contrast or an unusual image can create a focal point, as can the rule of thirds. 2

How to establish focal point 3

Focal Point 4

(from Latin perspicere, to see through) in the graphic arts, such as drawing, is an approximate representation, on a flat surface (such as paper), of an image as it is seen by the eye Perspective 5

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perspective 7

the degree to which elements of a picture are in proportion the degree to which elements of a picture are in proportion. If the elements are balanced, there is harmony. If they are weighted to one side, there is tension. Balance 8

balance 9

Imbalance creates tension 10

(white space): unused space in an illustration (white space): unused space in an illustration. It helps to create contrast with shapes and colours in the illustration, helps to define a focal point (what the eye is drawn to), and makes the viewer question what is missing. Blank Space 11

Blank space 12

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a living thing’s body position can suggest a lot about its state of mind. Pay close attention to facial expression and body language. Pose 14

pose 15

created by two elements of the visual that are different (black-white, large-small, etc.). Creates emphasis. Contrast 16

Contrast 17

lines frame pictures, draw the eye to the focal points and create contrasts. Curved lines suggest softness; angular lines suggest hardness; jagged lines suggest energy. Line 18

line 19

Jagged line 20

often symbols are used to convey complex ideas quickly often symbols are used to convey complex ideas quickly. A skull may mean death, a beaver may stand for Canada, etc. Symbol 21

Symbol 22

creates contrast and emphasis (i. e creates contrast and emphasis (i.e. a bright colour on a drab background), can have symbolic meaning (green = nature), and can suggest a mood (black = depressing, scary). Color 23

Color 24

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words should be analyzed for font (i. e words should be analyzed for font (i.e. is it in a childish form of writing, or is it more sophisticated?) and also for connotation (extra meanings a word comes to have.) 26

LOTS OF FUN Horror and terror English Class rules LOTS OF FUN Horror and terror 27

In the images that follow, choose three of the visual elements given, and explain the effect these elements have on the visual 28

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