Sustainability for the SCREEN ARTS Aaron R. Matthews Industry Sustainability Manager @enviroARMy
Who is albert
Why albert v v
Why albert has been adopted… Driven by audiences Brand reputation Identify efficiencies Improve resilience And, it is the right thing to do
Average carbon footprint of 1 hour of production In 2014, the UK produced 30,000 hours of original TV content.
Parts of the albert project…
albert has enabled Monsoon Springwatch Downton Corrie local crew generators lighting on screen
Uses of albert By productions… By companies… By industry…
Reduces your carbon footprint Improves accountability Limitations and uses Reduces your carbon footprint Improves accountability Improves carbon literacy Creates useful data Helps you plan to make a difference
Production Examples
How albert is used across the UK Used by programme makers 3,000 registered users from 300 companies Signposted by Channel 4 and ITV A delivery requirement for Sky, UKTV and soon the BBC
Work Flow and Accounts Industry coordinator Broadcasters User & Reviewers Auditor
Future work Editorial cultural leadership Affordable green energy group purchasing Material repurposing Efficiency of broadcasting architecture