Rezultati i izazovi u razvoju kongresnog biznisa u Srbiji

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Presentation transcript:

Rezultati i izazovi u razvoju kongresnog biznisa u Srbiji Miloš Milovanović, Kongresni biro Srbije

Faze u razvoju kongresnog biznisa u Srbiji i konkurentska pozicija - Nasleđe Jugoslavije kao kongresne destinacije - Nestanak sa velike scene u periodu od 15 godina - Povratak na međunarodnu mapu kongresnih destinacija - Osnivanje Kongresnog biroa Srbije - Okupljanje kongresne industrije i organizovan nastup na tržištu - Osnaživanje kongresne i hotelske industrije - Trenutno stanje i rezultati - Izazovi u narednom periodu

ICCA Rankings of International Conventions Occurring 2000 - 2013 Year Hungary Czech R Poland Russia Estonia Slovenia Croatia Lithuania Romania Serbia Slovak R Latvia Bulgaria 2000 67 55 17 7 31 5 12 2 6 3 2001 62 66 81 29 24 23 1 13 4 2002 92 80 64 43 14 39 28 20 15 2003 86 110 63 41 30 16 2004 104 100 97 25 45 36 22 21 2005 116 117 49 27 35 19 18 11 2006 121 119 53 37 33 2007 124 112 56 34 57 51 2008 46 32 2009 103 48 42 38 2010 98 44 50 2011 125 122 165 69 61 54 72 2012 131 150 94 58 74 52 26 2013 132 145 170 83 Source: ICCA Statistics, 2014

ICCA Rankings of International Conventions Occurring Serbia Meetings World Ranking European Ranking 2006 6 73rd Unranked 2007 * 11 64th 2009 30 51st 28th 2010 46 43rd 23rd 2011 55 42nd 24th 2013 66 Belgrade Meetings World Ranking European Ranking 2006 5 209th Unranked  2007 * 8 168th 92nd 2009 25 68th 37th 2010 33 55th 28 2011 46 49th 26th 2013 52 44th 24 2007 * - Serbia Convention Bureau formed Source: ICCA Statistics, 2014

ICCA ranking - Serbia Source: ICCA Statistics, 2014

Source: ICCA Statistics, 2014

A Closer Look at City Performance in the Group Below Regional Leaders Budapest and Prague Source: ICCA Statistics, 2014 SCB Formed Source: ICCA Statistics, 2014

Istočna Evropa Država rang broj 1. Poljska 23 170 2. Češka 26 145 3. Mađarska 32 132 4. Rusija 40 83 5. Hrvatska 41 69 6. Srbija 42 66 7. Litvanija 47 57 8. Slovenija 47 57 9. Rumunija 52 44 10. Estonija 55 38 Država rang broj 11. Bugarska 57 36 12. Letonija 58 35 13. Slovačka 59 33 14. Makedonija 79 15 15. Ukrajina 79 15 16. B i H 87 11 17. Crna Gora 95 7 18. Gruzija 95 7 19. Albanija 100 6 20. Moldavija - 3 21. Belorusija - 2

Grad rang broj 1. Prag 11 121 2. Budimpešta 17 106 3. Varšava 34 65 4. Beograd 44 52 5. Viljnus 49 48 6. Moskva 68 34 7. Riga 74 33 8. Krakov 79 32 8. Bukurešt 79 32 8. Petersburg 79 32 8. Zagreb 79 32 12. Ljubljana 84 31 13. Talin 90 27 14. Sofija 94 26 15. Bratislava 99 24 16. Dubrovnik 117 20 17. Gdanjsk 148 17 18. Vroclav 182 13 19. Kijev 193 12 20. Poznan 219 10 21. Brno 242 9 22. Ohrid 265 8 22. Sarajevo 265 8 24. Budva 294 7 24. Novi Sad 294 7 24. Skopje 294 7 27. Bled 328 6 27. Debrecin 328 6 27. Portorož 328 6 27. Split 328 6

Source: ICCA Statistics, 2014

Source: ICCA Statistics, 2014

Source: ICCA Statistics, 2014

Source: ICCA Statistics, 2014

Izazovi u narednom periodu - Sanacija i renoviranje kongresne infrastrukture - Nacionalna svest o važnosti kongresnog biznisa za međunarodnu poziciju zemlje - Programi podrške kongresnim ambasadorima u procesu kandidovanja - Programi regionalne saradnje radi povećanja konkurentnosti - Razvoj lokalnih destinacija i njihove pozicije u regionu - Koordiniran nastup i razumevanje biznisa na nacionalnom nivou

HVALA NA PAŽNJI