Vendasta.

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Presentation transcript:

Vendasta

Amy Gill Marketing Manager, Marketplace agill@vendasta.com linkedin.com/in/amygillvendasta 306.955.5512 ext 139 Amy - My name is Amy and I’ll be your host for today.

Janessa Yeomans Demand Management, Marketplace jyeomans@vendasta.com linkedin.com/in/janessayeomans 306.955.5512 ext 119 Amy - My name is Amy and I’ll be your host for today.

Marketplace

Looking to grow your revenue? Vendasta’s Marketplace offers best-in-class digital products and services for you to sell to local businesses. We’ve done all the work for you to bring together the best solutions and negotiated great rates. Marketplace provides your clients with valuable marketing and advertising tools while growing your revenue! Amy - Marketplace lives right within the Vendasta platform

Where? Head to the “Marketplace” tab in Partner Center. Company name Head to the “Marketplace” tab in Partner Center. Live demo coming! Amy - It’s our curated selection of best in breed products, that we’ve made available to you, our partners.

Every product is a new revenue stream!

Marketplace Campaigns

Creating effective email marketing campaigns is hard.

What We’ve Added Accelerate your sales with free campaigns that promote the new products you’re selling, including: Appointment Scheduling BetterVideo Montage SEO Network Social Powered Wi-Fi Marketing!

Campaigns Why we made this How it’s going to help you Connect with more prospects with Snapshot Report, a personalized needs-assessments about a business’s appearance online. Then offer products and packages created in Marketplace, deliver impressive pre-made emails with Campaigns! Take expert care of local business customers at every stage of the customer lifecycle!

Email campaigns work! Email is 40x more effective at acquiring customers than Facebook or Twitter. (McKinsey) Email marketing has an ROI of $38 on every $1 spent. (DMA) 90% of emails get delivered right into your audience’s inbox, while only 2% of Facebook fans see your posts in their newsfeed. (Forrester Research)

Acquisition Campaigns 1 ¯¯¯ Acquire New Digital Customers 2 ¯¯¯ Our Most Refined Campaigns 3 ¯¯¯ Use Big Data to Engage Customers 4 ¯¯¯ Customer Interest Drives Sales Process Acquire new digital customers.

Part 1: Where to find campaigns For Partner Center Admins Partner Center > Marketing > Customer Acquisition > Recommended Campaigns Button, “Add to my campaigns” and confirm. Shows draft so you can make changes like: Copy, body of email Subject line Dynamic components: CTA, contact card, names, etc. Time intervals, cadence Configuration: Timezone, days, account buffer Publish, confirm publish. * Buffer recommendation: 50 per sales person you have * Ensure you have sales reps set up to receive these hot leads!

Part 1: Where to find campaigns For Partner Center Admins 5. Lists! Accounts > Bulk actions > Import CSV Accounts > Bulk actions > Choose from existing accounts Add the list you made to a campaign by choosing “Add to Campaign”, choosing the campaign within the drop down, scheduling it accordingly and then start!

Part 2: Where to find campaigns For your salespeople Sending campaigns to existing accounts: Choose the account Click on the email icon Select the campaign Send! Sending campaigns to new accounts during creation: Create a new prospect Select the campaign you’d like them to be on! * Salespeople can not make any changes to campaign content or configuration

Part 3: What gets seen For your customer Your customer will see: The email! The content, the copy, the subject line But with your branding, your logo, etc. The salesperson contact information The CTA! Remember, your salespeople will get hot leads every time these emails get opened (2 flames) and clicked through (3 flames). * The CTA landing pages can not be edited.

?

Janessa Yeomans Demand Management, Marketplace jyeomans@vendasta.com linkedin.com/in/janessayeomans 306.955.5512 ext 119 Amy - My name is Amy and I’ll be your host for today.

Amy Gill Marketing Manager, Marketplace agill@vendasta.com linkedin.com/in/amygillvendasta 306.955.5512 ext 139 Amy - And I’m Amy. And as always, if you have any questions or feedback, I’d love to hear from you. Have a great afternoon!