Culture & Society Culture: the shared products of human groups Society: a group of mutually interdependent people who have organized in such way as to share a common culture SOCIETY creates CULTURE

Five Components of Culture Symbols: something that represents something else Language: Communication that is unique to the Culture Values: Shared beliefs about: what is right and what is wrong What is desirable and what is undesirable Norms: Shared rules of Conduct Physical Objects: the “stuff” of the culture

Distinct cultures within a larger cultural group Subcultures Distinct cultures within a larger cultural group

Ethnocentrism The tendency to view one’s own culture as superior. This leads to the belief that cultural traditions other than your own are backward and undesirable.

It’s the matching sweaters What are you looking at? It’s the matching sweaters Isn’t it?

Annual Tomato Fight in Bolivia

Japanese disease masks Making the socially Responsible decision fashionable

Welcome to Italy Have a seat?

It’s the shaved head Isn’t it?

Road Sign found in IDAHO

Easter Costume in Spain

CULTURES SHOULD BE JUDGED BY THEIR OWN STANDARDS!!!!!!!!! CULTURAL RELATIVISM CULTURES SHOULD BE JUDGED BY THEIR OWN STANDARDS!!!!!!!!!

Is this life in America?

Counterculture When a subcultural group willfully rejects the values, norms, and practices of the larger society.