Menu Preview: 2014 Christmas Impact! Information. Intelligence. Opportunity. Prepared for: November 24, 2018 | technomic.com

1 2 3 4 5 Report Contents Christmas Menu Restaurant Set Christmas Menu Mains 3 Christmas Menu Starters 4 Christmas Menu Desserts 5 2013 Christmas Menu Highlights

2014 Christmas Menu Data Collected From Select Concepts: Base: 197 menu items on 9 Christmas menus (collected October 2014) Source: MenuMonitor, Technomic

Across Select Christmas Menus, Vegetarian Items Appear To Gain Traction In 2014 2014 Christmas Menu Protein Distribution Christmas Menu Vegetarian Item Penetration Base: 197 menu items on 9 Christmas menus (collected October 2014) 153 menu items on 7 Christmas menus (collected October 2013) Source: MenuMonitor, Technomic

2014 Christmas Menu Mains

Proteins Featured On Mains Show Dominance Of Pork Product Family Christmas Menu Mains: Protein Distribution Available Pricing: Prix Fixe Christmas Menus Fayre & Square: 3 courses – £39.99 Nicholson’s: Three courses – £21.95 Chef & Brewer: Three courses – £49.99 Beefeater: Frankie & Benny’s: 2 Courses – £16.95 3 Courses – £19.95 Base: 197 menu items on 9 Christmas menus (collected October 2014) Source: MenuMonitor, Technomic 32% Pork products

Main Dish Preparation Methods Primarily Roasted; Many Menus Omit Manner Of Cooking Christmas Menu Mains: Preparation Distribution Christmas Menu Mains Examples: Tiger Tiger: Pan-Roasted Chicken Breast with roasted root vegetable rosti and a mushroom sauce Beefeater: Rump Of Lamb - A lovely piece of lamb rump, seasoned and chargrilled to perfection. Served with creamy potato gratin, braised red cabbage, Brussels sprouts and a red wine & cranberry jus Vintage Inns: Hand Carved Roast Turkey with chestnut and cranberry stuffing, pig in blanket, Yorkshire pudding and gravy Base: 197 menu items on 9 Christmas menus (collected October 2014) Source: MenuMonitor, Technomic

Ingredients And Sauces Among Mains Feature Traditional Favourites Potatoes And Gravy Top Ingredients/Flavours On Christmas Menu Mains Top Sauces On Christmas Menu Mains Base: 197 menu items on 9 Christmas menus (collected October 2014) Source: MenuMonitor, Technomic

2014 Christmas Menu Starters

Prawns And Pate Most Frequently Offered Starter Proteins Christmas Menu Starters & Sides: Protein Distribution Christmas Menu Starters Examples: Chef & Brewer: Duck Liver & Port Pâté with toasted bloomer bread. Served with a red onion chutney and dressed rocket. (Pâté also contains pork) Frankie & Benny’s: Prawn Cocktail Wraps Large prawns, crisp iceberg lettuce, roasted red pepper, red onion and cucumber; all tossed in our delicious Marie Rose sauce and served in three baby gem lettuce parcels with a lemon wedge on the side. Slug & Lettuce: Lamb & Tamarind Kebabs with a crème fraîche & spring onion dip. Base: 197 menu items on 9 Christmas menus (collected October 2014) Source: MenuMonitor, Technomic

Despite Broad Sauce Variety, Chutney Sits Atop Christmas Starter Menus Top Ingredients/Flavours On Christmas Menu Starters Top Sauces On Christmas Menu Starters Base: 197 menu items on 9 Christmas menus (collected October 2014) Source: MenuMonitor, Technomic

2014 Christmas Menu Desserts

Cheesecake Surprisingly Strong Among 2014 Christmas Menu Dessert Formats Christmas Menu Dessert Format Distribution Christmas Menu Dessert Examples Vintage Inns: St Clement’s Tart sweet buttery pastry case filled with a smooth creamy orange liqueur and Spanish lemon curd, served with a rich vanilla cream Nicholson’s: Christmas Pudding Served with brandy sauce (custard or ice cream if you prefer) Chef & Brewer: Cheese & Biscuits Croxton Manor Brie, Stilton and mature Cheddar cheese served with an apple & cider chutney, biscuits and fresh grapes Base: 197 menu items on 9 Christmas menus (collected October 2014) Source: MenuMonitor, Technomic

Traditional Standbys Chocolate And Vanilla Top Christmas Dessert Flavour Incidence Top Ingredients/Flavours On Christmas Menu Desserts Top Sauces On Christmas Menu Desserts Base: 197 menu items on 9 Christmas menus (collected October 2014) Source: MenuMonitor, Technomic

2013 Christmas Menu Highlights

Distribution of Proteins Across All Menu Items As A Category, Seafood Items (Beyond Salmon And Prawns) Surpass Turkey As Most Popular Protein in 2013 Distribution of Proteins Across All Menu Items Base: 1015 Items on 90 pub & restaurant Christmas-themed menus (2012) 1059 items on 84 pub & restaurant Christmas-themed menus (2013) Source: MenuMonitor; Technomic, Inc.

Incidence of Top Preparation Methods Across All Menu Items Leading Preparation Methods Show Modest Changes; Fried Items Double In Incidence Incidence of Top Preparation Methods Across All Menu Items Base: 1015 Items on 90 pub & restaurant Christmas-themed menus (2012) 1059 items on 84 pub & restaurant Christmas-themed menus (2013) Source: MenuMonitor; Technomic, Inc.

Incidence of Top Sauces/Condiments Across All Menu Items Honey Incidence Jumps As More Items Are “Honey-Roasted” In 2013; Vinaigrettes Jump Incidence of Top Sauces/Condiments Across All Menu Items Base: 1015 Items on 90 pub & restaurant Christmas-themed menus (2012) 1059 items on 84 pub & restaurant Christmas-themed menus (2013) Source: MenuMonitor; Technomic, Inc.

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