Carolina’s Next Campaign

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Presentation transcript:

Carolina’s Next Campaign Preparing for Carolina’s Next Campaign

Carolina First Campaign Historic Fundraising Success at Carolina Avg $ / Month FY 2000 $227,236,547 $18.9 FY 2001 $315,830,438 $26.3 FY 2002 $280,118,898 $23.3 FY 2003 $213,601,560 $17.8 FY 2004 $236,350,784 $19.7 FY 2005 $244,845,421 $20.4 FY 2006 $287,231,294 $23.9 FY 2007 $363,598,093 $30.3 FY 2008 $291,473,062 $24.3 FY 2009 $290,400,824 $24.2 FY 2010 $292,018,636 $24.3 FY 2011 $306,024,332 $25.5 FY 2012 $271,091,907 ytd $25.8 Carolina First Campaign Avg. $22.6 Post Campaign Avg. $25.0

Pre-campaign Planning (if decision to move forward) Campaign Timeline May May May Pre-campaign Planning Planning Phase Pre-Launch Phase Public Phase (if decision to move forward) Jan 1 2012 July 1 2012 July 1 2013 July 1 2014(?) _____2020(?) TBD Seek BOT approval to move into Pre-Launch Phase Seek BOT approval to move into Planning Phase Seek BOT approval to move into Public Phase Recruit Planning Cabinet Study and make recommendations for: Final Report on the “21st Century Vision of the Public University” Recruit volunteer leadership Design campaign plan Conduct prospect screenings Conduct major preliminary solicitations Early internal consensus building Study campaign environment Infrastructure analysis Launch campaign Execute campaign plan Conduct campaign solicitations Volunteer Leadership Budget & staffing Policies

Campaign Updates Met and surpassed goals upon completion Met goal ahead of schedule Did not meet goal and will be extending until $3B is reached

Years between Campaigns School Previous Campaign Ended Years between Campaigns Quiet Phase of current campaign Public launch of current campaign End of current campaign Goal Comments Cornell 1995 9 2004 2006 2013 $4.75B   Harvard 1999 12 2011 2018 $6.0B+ In quiet phase Penn 6 2005 2009 2014 $3.5B Columbia 2000 4 $5.0B Cal 5 2008 $3.0B Ohio St. 2016 $2.5B Virginia USC 2002 8 2010 2017 $6.0B Duke 2003 7 Minnesota No Announced Plans MIT Currently in Planning Phase UCLA Quiet Phase begins July 2012 UNC 2007 Wisconsin Hopkins Planning Phase NYU Considered a campaign in 2010 - no mention of it since U.Wash Michigan Chicago Recently Completed Campaigns Yale 1997 Stanford $4.3B Indiana $1.2B

Top Fund Raising Universities No Announced Plans Minnesota UNC Wisconsin In Campaign Cornell Penn Columbia Cal Virginia USC In Quiet Phase Harvard Ohio State Duke UCLA Chicago Planning Michigan MIT Hopkins NYU Washington Just Finished Yale Stanford Indiana

Constituent Involvement in Preliminary Campaign Discussions Small Group Preliminary Campaign Discussions Small group discussion with Lead Development Officers of KFBS, Arts and Sciences, Athletics, Medical Foundation, and Public Health Three meetings: October 2011, December 2011, April 2012 Pre-Campaign Planning Committee Consists of representatives from 15 schools and units on campus, plus nine from University Development Four meetings: January 24, February 29, April 3, May 21 Campus Development Committee Meeting Hosted by Chancellor March 14 meeting consisted of all Deans and Directors plus Lead Development Officers and Chancellor’s Cabinet Campus-wide Constituent Development Officers Discussion Consisted of 40 Lead Development Officers and 128 Carolina Leadership Gifts members Five meetings: January 9, February 13, March 12, April 9, May 14

Pre-campaign Planning (if decision to move forward) Campaign Timeline May May May Pre-campaign Planning Planning Phase Pre-Launch Phase Public Phase (if decision to move forward) Jan 1 2012 TBD July 1 2012 July 1 2013 Seek BOT approval to move into Pre-Launch Phase July 1 2014(?) _____2020(?) Seek BOT approval to move into Planning Phase Seek BOT approval to move into Public Phase Recruit Planning Cabinet Study and make recommendations for: Final Report on the “21st Century Vision of the Public University” Recruit volunteer leadership Design campaign plan Conduct prospect screenings Conduct major preliminary solicitations Early internal consensus building Study campaign environment Infrastructure analysis Launch campaign Execute campaign plan Conduct campaign solicitations Volunteer Leadership Budget & staffing Policies