Ch 9: Prejudice Part 1: March 20, 2013
Conceptual Definitions Distinguish stereotype, prejudice, discrimination from each other: Prejudice = Stereotype = Discrimination = Affective, Behavioral, Cognitive components? Groups can be ingroups (our own groups) or outgroups (groups other than our own)
Racism Distinction between overt & modern racism Now, ‘modern racism’ is more likely Implicit vs. Explicit processing How can we measure each of these?
Implicit Attitudes Use of the Implicit Association Test (IAT) to assess How is it done? Results of IAT administered to kids: Whites/Blacks preferences for groups:
Differences in IAT for attitudes learned early/late in life: Effects of implicit bias – on outgroup perceptions What is outgroup homogeneity?
Sexism Gender stereotypes – prescriptive vs. descriptive stereotypes Ambivalent sexism: Hostile sexism – Benevolent sexism – Links to discrimination -