YouTube Project videos How-to videos Seminars Commercials Potential clients are becoming more visual, so anything you can show them about the process of remodeling can help you calm their fears about the unknown of the process. Video is the perfect medium to do so. Flip cameras are inexpensive and connect right to your computer to upload directly to YouTube.

YouTube Watermark & Company in Austin, Texas, has its videos organized, as well as having links on the side of its page to connect on other social media pages.

YouTube You can add in social media channels by going to My Channel and clicking edit. It gives you space to add in titles and URLs.

YouTube Invest less than $200 and buy a small video camera and tape testimonials of your clients, especially if work of mouth is your main marketing tactic. People will share videos of themselves with their friends and family—who also more than likely have seen the work you’ve done at your clients home. Great for chapters, too, to allow members to share what NARI has done for their companies.