The American Dream 1950’s.

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Presentation transcript:

The American Dream 1950’s

American Dream Perfect Family Perfect House Secure Job for Dad and Mom Dad, Mom, 2 kids (boy and girl) Perfect House Decent size, with a yard, white picket fence TV in living room Secure Job for Dad and Mom

Jobs Majority are no longer industrial workers (blue collar) Business- sales, insurance, advertising (white collar) Job security GI Bill – Servicemen’s Readjustment Act

Suburbs More $ from stable jobs Affordable automobiles Work in cities not live in them Better schools, safe, healthy environment, neighbors

Baby Boomers Men coming home from war Large growth of babies born 1946-1964 Medical advancements Typhoid Fever, Polio vaccines Not as many deaths

Consumerism Shopping malls TVs McDonald’s, TV dinners, Coke

Women Keeper of the suburban dream Wife, mother, housekeeper 1950 survey – 1/5 dissatisfied and bored Nurses, teachers, secretaries and going to college Less money, less opportunities

Leisure More time and $ to relax and enjoy life Men working 40 hrs a week, paid vacation Labor savers Dishwashers, washing machines, lawn mowers Sports: played and watched Pro baseball, football, basketball Books and magazines Romance novels, magazines, comic books

Automobiles Cars and gas are less expensive More cars = more roads Interstate highways Route 66 Traveling, shopping, drive in

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